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Section: Flavor > Trends

Wild Flavors Launches Wild Sweetness Enhancer

New ingredient adds sweetness perception and reduces sugar/calorie content, while helping to lower finished product costs.

Leatherhead Food Research Names 2011 Trends

Include reformulations and stealth reductions, small indulgences, frozen food and more

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McDonald’s is Lovin’ Natural Flavors

McDonald's soft serve just got (naturally) sweeter—the brand has almost fully switched to natural vanilla flavor in its soft serve desserts, sparking discussion on food label transparency.

Spoonshot can be used to understand the domains of food science and consumer insights to suggest unique flavor combinations.

Spoonshot Launches AI Food Trend Predictor

Spoonshot connects disparate diverse data using its food science domain expertise to reveal the future of food.

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2018 Leaderboard: IFF Set for Expansion

With the recent acquisition of Frutarom and recent global infrastructure initiatives, IFF is positioned to increase its influence and position on the leaderboard.

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FEMA Creates Two Awards Recognizing Volunteer Leadership

The Emerging Leader Award and the President’s Excellence in Service Award were made to celebrate the excellence and recognize the achievements made by FEMA volunteer previously unrecognized by other awards.

The Last Word: F&F Innovation Within Reach

A conversation with Devin Peterson and Gary Reineccius

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Flavorcon 2019 Announces Cincinnati Location and Dates

Flavorcon 2019 will be held at the Duke Energy Center in Cincinnati, Ohio on Nov. 11-12, 2019.

Wild Flavors Launches Non-Alcoholic Cider Concepts

In pursuit of the adult soft drink market, Wild Flavors has launched a line of non-alcoholic cider concepts.

From celebrity chefs to flavor ingredient experts and tastemakers, here's the growing line-up for Flavorcon Virtual 2021 speakers.

Flavorcon Virtual 2021 Announces Speaker Lineup

From celebrity chefs to flavor ingredient experts and tastemakers, here's the growing line-up for Flavorcon Virtual 2021 speakers.

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Forward Thinking: Liquid Assets, Part 2

American beer culture has shifted and the craft beer movement is going strong. Craft brewers are making high quality differentiated beers by experimenting with ingredients and brewing techniques to create unique flavor profiles and textures.

What will the next chapter of flavor taste like? Discover insights from industry experts on the flavor forecast for 2023.

The Latest 2023 Flavor Trend Predictions

See insights for the coming year from Firmenich, T. Hasegawa, McCormick and more.

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The Creative Conversation: What Perfumers and Flavorists Can Learn from Each Other

In this web-exclusive article, read other readers’ fresh takes on ingredients and formulations

Gen Z is considered the most diverse, connected, and tech savvy generation.

Gen Z Looking For Complex Heat and Mashup Flavors, Says New Report

The report takes a deep dive into five key trends driving Gen Z's food and beverage purchases.

Comax Launches Greek Yogurt Flavor Range

Comax Flavors has launched a range of flavors for sweet and savory Greek yogurt applications.

Bell Launches Sodium Reducing Flavor Systems

Bell Flavors and Fragrances has launched flavor systems that help reduce salt content in products, without impacting its taste and quality.

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Baby Food Market Booms With Organic Launches

Lifestyle changes among mothers and a rise in product demand are driving growth within the baby food market, marked by natural and organic flavors.

Lay's Salted Caramel chips. Photo: Yahoo.

Lay's Goes Sweet with Salted Caramel Flavor

This Salted Caramel chip is among many limited edition flavors the brand has released.

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