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Section: Flavor > Trends

The Development of Aroma Components by Microbial Fermentation

Microorganisms are used in the production of kiral products. It is now believed that the time has come for such techniques to be used in the production of aroma providing products. There have been many general reviews on the formation of aroma products, but we will introduce the most recent research trends here.

Sensient Flavors Introduces New Premium Soft Drinks Concepts

New range focuses on more premium and natural soft drinks.

The fragranced portion of this issue digs into fragrance marketing, shifts in consumer trends and sustainability.

Leading Consumer Demands Shaking Up the Fragrance Industry

The February 2023 issue also digs into better-for-you flavor formulations.

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Symrise Certified as a Green Company by DQS

Symrise has announced that it received the Green Company label from the DQS, making it the second time the company has received the distinction.

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WFFC Talks How to Navigate Fickle Consumer Tastes

Consumer taste buds are fickle, and their preferences evolve quickly, which is why the Women in Flavor & Fragrance Commerce (WFFC) will be discussing this topic at its upcoming fall seminar.

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‘Taste’ Main Driver for Tea Purchases Says Comax

The report on tea consumers shows that taste and flavor are the leading drivers behind consumer purchases.

Mintel Menu Insights Adds Non-commercial Foodservice Menus

Menus from hotels, colleges, universities, assisted living and senior centers, and convenience stores added to the Menu Insights database.

Healthy Cereals Come in a Variety of Flavors

Mintel Global New Products Database (GNPD) looks at recently flavor trends in cereal

Flavor Field Notes: Gelato Heats Up Cool Desserts

Mintel Menu Insights takes a look at the gelato trend and the exciting flavors spicing it up

'Our research found that many consumers are rewarding themselves more than they did before the pandemic seeking happiness and pleasure as everyday goals to bring delight and fun to their lives,' shared IFF head of global futures, consumer intelligence, Richard Neish.

IFF Outlines Consumer Neo-Hedonism Flavor Cravings in Dairy Segment

IFF's head of Global Futures, Consumer Intelligence, Richard Neish, shares trends in dairy and how companies can capitalize.

Symrise has released its naturalness study for the LATAM market.

Symrise Study Reveals Importance of Naturalness for Latin American Consumers

Symrise has released its naturalness study for the LATAM market.

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Sriracha and More: McCormick's New Offerings Feature Intense Flavors

McCormick & Co. has launched 21 new products including flavored sea salts, chili peppers and burger sauce mix-ins that create bold, intense flavors.

While CBD has been approved as an effective treatment for epilepsy, its wide use in the health and wellness market has brought on the reputation of a modern day snake oil.

The CBD Consumer and The Saturation of On-Demand Culture

With an unmissable presence, yet still shrouded in regulation mystery and marketing fantasy, CBD will continue to dominate the innovation conversation for years to come. Here’s what we know about the CBD consumer today and why they’re buying.

The shift toward vegan and vegetarian products requires more creative and intense flavors to be formulated and applied to vegan products.

Pall Corporation Releases "Better For You Products" Flavor Trend Report

The report finds that the flavor industry, driven by new global trends, is tilting towards natural and organic.

Sensory Expert Round Table: a Taste of Things to Come

Emerging holistic strategies in gathering and responding to flavor/food trends. Every day, new and novel flavors appear on store shelves. (Black Pepper Jack Doritos?)

Keurig Dr Pepper Announces New Flavors Across Cold Beverage Portfolio

These flavor additions will include brands such as Dr Pepper, 7Up, A&W and Snapple.

Mintel Reports Continued Rise in Ethnic Foods in the US

Consumers seek authenticity in ethnic foods and flavors, as all-natural, gourmet and reduced fat options.

Consumer Goods Boom in Emerging Markets Expected to Outpace U.S.

The Economist Intelligence Unit and research firm Mintel expect consumer spending for fast-moving consumer goods in emerging markets will outpace the U.S. for 2013–2016.

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