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Section: Fragrance
Rafael Trujillo, R&D vice president, Victor Mills Society and master perfumer at P&G and a paper co-author shared, “Scent and fragrance play a huge role in consumer purchasing behaviors. Perhaps, if we can learn more about what people prefer, and why they prefer those elements, we can create even better experiences and products that deliver superior performance.”
5 Top Fragrance Headlines of August 2024
Here are the top 5 headlines spanning from home care trends, perfumer insights and World Perfumery Congress 2024 expo hall highlights.
Aug 27th, 2024
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Top 5 Fragrance Headlines of January 2025
Learn more about which fragrance articles caught readers' eyes last month.
Feb 1st, 2025
Marketers need to adapt and modify their strategies and product offerings.
5 Home Fragrance Trends in 2023
With an uncertain economy and inflation, consumer demand is expected to slow down.
Mar 21st, 2023
Take a look at 8 trends in women’s fragrance, consumer trends in western Europe, RIFM's Ingredient Database and more!
Top 5 Fragrance Headlines of May 2024
Take a look at 8 trends in women’s fragrance, consumer trends in western Europe, RIFM's Ingredient Database and more!
Jun 19th, 2024
There has reportedly been a spike in fragrance-related content on the social media platform, which has driven interest in the segment by Gen Z users.
Top 5 Fragrance Headlines of July 2024
The top 5 fragrance headlines ranged from corporate restructuring and sales reports to interactive scent exhibits and consumer trends in home care and purchasing.
Aug 1st, 2024
Products in the beverage category are often early adopters of global flavors, whether they are recently trending ingredients like yuzu, lemongrass and turmeric, or now-mainstream beverages like horchata, chai masa or bubble teas.
5 Trends Highlighted in T. Hasegawa's Regional and International Cuisine Flavor Report
Gen Z, as with many markets, is driving innovation due to its relationship with social media.
Oct 7th, 2023
The 75th anniversary brought together four generations of perfumers to celebrate the school and founder, Jean Carles.
Givaudan Celebrates 75th Anniversary of Perfumery School
The 75th anniversary brought together four generations of perfumers to celebrate the school and founder, Jean Carles.
Sep 23rd, 2021
The Influence of Methyl Group Substitution on the Odour of Aliphatic Nitriles
The interesting odour properties of methyl substituted nitriles, coupled with the typical stability/safety properties of nitriles suggest that they will become valuable perfumery materials.
Apr 11th, 2016
Take a look at the latest ingredient portfolios, a fragrance launch by PepsiCo and immersive scent exhibits.
5 Top Fragrance Headlines of June 2024
Here are the top 5 headlines spanning from ingredient portfolio and center launches to exhibitions highlighting perfumer creativity.
Jul 12th, 2024
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Top 5 Fragrance Headlines of April 2025
Check out what our readers loved most this month.
May 1st, 2025
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Top 5 Fragrance Headlines of May 2025
Check out what our readers loved most in the world of fragrance this past month.
Jun 1st, 2025
The candle segment held 35.89% market share in 2019.
5 Key Global Home Fragrance Market Drivers
The market size was $22.89 billion in 2019.
Jul 10th, 2023
Analytics show readers were interested in TikTok fall fragrance trends, a new F&F ingredient database, merger and facility news.
Top 5 Scent Headlines of October 2024
Analytics show readers were interested in TikTok fall fragrance trends, a new F&F ingredient database, merger and facility news.
Nov 8th, 2024
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Top 5 Fragrance Headlines of December 2024
Learn more about the most-read articles of the past month.
Jan 1st, 2025
The new applications of fragrance products are also expected to generate higher demand for aroma ingredients over the forecast period.
Aroma Ingredients Market to Reach $7.69B by 2028
The demand for synthetic ingredients is increasing which is due to the low cost of synthetic ingredients, easy availability, and consistency of product quality.
Nov 7th, 2023
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Top 5 Fragrance Headlines of March 2025
Check out our most popular fragrance articles from the past month.
Apr 2nd, 2025
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Top 5 Fragrance Headlines of June 2025
Check out what our readers connected with the most last month.
Jul 1st, 2025
The global aroma ingredients market is segmented into air care, cleaning and sanitization, personal care and cosmetics, fine fragrance and others.
Global Aroma Ingredients to Reach $7.69B by 2028
Per the report, the global aroma ingredients market growth is driven by increased demand from the personal care industry.
Mar 15th, 2022
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