Givaudan and Synthite Partnership Blooms

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Givaudan and Synthite have formed a strategic partnership for the development of exclusive, innovative natural ingredients for Givaudan's fragrance business.

Together, the companies will research and develop floral and spicy natural ingredients such as jasmine, tuberose, ginger and cardamom. Synthite specializes in quality botanical extract ingredients for fragrances and flavors. The partnership aligns with Givaudan’s 2020 strategic goals to expand its offerings to consumers’ brands through innovative naturals.

Related: 2018 Leaderboard: Givaudan Reaffirms 2020 Goals

“We are always looking for innovative solutions and Synthite brings to us an impressive expertise in the development of new natural fragrance ingredients,” said Maurizio Volpi, president, Givaudan’s fragrance division. “Synthite, headquartered in India, is at the origin of some of the most iconic perfumery ingredients. We will use their existing capabilities to craft locally unique exclusive new floral and spicy qualities that will define the signatures of consumers’ favorite brands. We strongly believe this partnership with Synthite responds to the increasing consumer demand for natural products.”

“We are very excited about this partnership,” said Aju Jacob, director at Synthite. “Givaudan is a globally renowned company with a long history of innovation. Our combined expertise will result in producing exceptional ingredients by leveraging the latest crafting techniques using our local crops while contributing to Givaudan’s olfactive vision for naturals in perfumery.”

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