To show its investment in high growth markets, Givaudan plans to open a new fragrance encapsulation center in Singapore. The production is set to start in 2018 and will help the company’s leadership enhance in encapsulation technology and production capabilities, while also collaborating closely with customers within the region.
“This investment is another step towards achieving our 2020 strategy ambitions,” said Gilles Andrier, CEO, Givaudan. “Consumers in high growth markets are increasing their demand for encapsulation technologies for their favorite fragranced products. The new center will be well positioned to respond to these needs.”
The new center will be over 5,300 square feet with four levels, which will include a development lab, manufacturing technology, offices and a warehouse. The region’s manufacturing hub will be at the warehouse for encapsulated perfumes used in fabric and personal care. The expectation is to have a fully operating center by mid-2018.
“We are thrilled to build this new capability in Asia which demonstrates our commitment to our customers in the region,” said Maurizio Volpi, president of Givaudan’s Fragrance division. “The encapsulation center will complement the Fragrance Creative Center and production hub to offer our customers a seamless end-to-end delivery of the very best fragrances and technology.”
“The new fragrance encapsulation center is a significant investment, which will be instrumental in developing new ways of delivering the magical scents to consumers in the region to enjoy each and every day,” added Ben Webb, regional head of fragrances for Asia Pacific, Givaudan.