Contract manufacturer Mixer & Pack has appointed Juan Mediavilla to the role of GM, where he will oversee directing and strengthening the company’s strategy.
With over 20 years of experience as a senior executive, he has specialized in the perfumery and cosmetics sector. Prior to this role, Mediavilla was the GM of Eurofragrance in Mexico. Additionally, he has a law degree and a Masters of business administration by the IE Business School.
"Juan absolutely meets, both personally and professionally, the profile of the leader who can, while maintaining the quality standards so representative of Mixer, optimize the processes to further improve our service with our clients and lead the company internationally," stated the Mixer & Pack board of directors.
!['[L]arger/international customers require compliance to foreign standards such as Leaping Bunny, EU standards compliance, etc.,' says Cohere Beauty's John Nolfi. '[T]he trend is more about being able to support 'clean' formulations with some data.'](https://img.perfumerflavorist.com/mindful/allured/workspaces/default/uploads/2026/08/cg-productionassembly.StVSo2THhj.jpg?auto=format%2Ccompress&fit=crop&h=191&q=70&w=340)
