As life returns to normalcy from the interruptions of the pandemic, the dips and sauces category is evolving.
Next time you’re enjoying a barbecue, pool party or other gathering this summer, take a close look at the appetizers and foods being served. Whether it’s a creamy ranch veggie dip, a caramelized onion hummus or a range of sweet and savory sauces and condiments for burgers and hot dogs—there’s a good chance that dips and sauces have a big presence, and flavors are a major focus. When it comes to getting consumers excited about flavors and trying new foods, no category is more effective than dips and sauces.
