Trends: How Bold Flavors are Shaping the Dips & Sauces Category

As life returns to normalcy from the interruptions of the pandemic, the dips and sauces category is evolving.
As life returns to normalcy from the interruptions of the pandemic, the dips and sauces category is evolving.

Next time you’re enjoying a barbecue, pool party or other gathering this summer, take a close look at the appetizers and foods being served. Whether it’s a creamy ranch veggie dip, a caramelized onion hummus or a range of sweet and savory sauces and condiments for burgers and hot dogs—there’s a good chance that dips and sauces have a big presence, and flavors are a major focus. When it comes to getting consumers excited about flavors and trying new foods, no category is more effective than dips and sauces.

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