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Woman in green bikini celebrating on Rio beach at sunset with Sol de Janeiro perfume mist bottles

Sol de Janeiro’s Intense Perfume Mist Bridges the Gap Between Mists and Fine Fragrance

The 90-ml Intense Perfume Mists will retail for $34, versus $26 for the same size of the standard mists.

Three smiling men posing together on a beach with mountains and city skyline in the background

Sol de Janeiro Enters Men's Fragrance With Cheiroso Cologne Mist

Rather than extending its existing gourmand Cheirosa numbering system, Sol de Janeiro has developed a distinct masculine sub-franchise.

Cosmetic products with pink rose, featuring skincare bottle and passion fruit

Sol de Janeiro Introduces Rosa Charmosa Dewy Cream, Cheirosa 91 Perfume Mist

These two products use the brand’s signature sensuality to highlight the Rio pink rose.

Blue perfume bottle surrounded by white daisies and soft blue petals

Who What Wear UK Announces Fragrance Winners of 2025 Next in Beauty Awards

Sixteen winners were chosen in the fragrance category by a panel of industry experts, editors and influencers.

Rows of amber-colored glass bottles with blue-tinted stoppers in soft lighting

Marie Claire Announces Winners of 2025 Fragrance Awards

Winners were chosen in 62 categories across the fragrance and personal care categories.

Person in yellow mesh top applying sunscreen on sandy beach with ocean backdrop

The Sweet Smell of Success: Q&A with TikTok’s @PaulReactss

Social media fragrance authority Paul Fino shares his inspiration behind his latest launch and where he sees gourmands going next.

Elegant gold perfume bottle on shimmering golden background with soft light

SHAPE Announces Winners of 2025 Beauty Awards

Winners awarded in ten categories across fragrance and personal care.

Woman examining perfume bottle in beauty store display

Consumers Are Diversifying Their Fragrance Retail Channels, According to New Data

Data suggests consumers are buying fragrances from Amazon and TikTok from both value and prestige brands.

The Fragrance Foundation announced the finalists for the 2025 Fragrance Foundation Awards, as well as the winners of five categories.

The Fragrance Foundation Announces Finalists, Winners of 2025 Awards

The winners will be announced at a ceremony on June 6, 2025.

Adobe Stock 313793300

Top 5 Fragrance Headlines of April 2025

Check out what our readers loved most this month.

Sol de Janeiro is currently available in 35 countries.

Sol de Janeiro Announces Two Executive Hires

With these two hires, 71% of Sol de Janeiro’s C-suite is comprised of women.

The activation reimagines Rio’s orelhões, dome-shaped public phone booths, as colorful scent portals covered in original artwork.

Sol de Janeiro Announced as Coachella’s First Fragrance Partner, Exclusive Body Care Partner

The partnership centers on Casa Cheirosa, a 30 ft x 30 ft sensory activation on the festival grounds.

The new collection from Sol de Janeiro includes three limited-edition fragrances.

Sol de Janeiro Launches Limited-Edition Perfume Collection

The collection includes a curated Scent Menu with layering guides for existing fragrances.

Growth drivers in the fragrance sector again included higher concentrations, including parfums (up 43%) and eau de parfums (up 14%).

Decoding the 2024-2025 Fragrance Boom: Prestige x Value

Luxury brands accounted for 12% of prestige fragrance sales and grew faster than the overall category, per Circana.

Traackr ranks beauty brands based on their VIT Score, which measures visibility, impact, and trust.

Traackr Announces Top 10 Fragrance Brands

Sol de Janeiro tops the list as number one fragrance brand.

The Jardim Sol de Janeiro exhibit was created in collaboration with three emerging Brazilian artists.

Sol de Janeiro Presents Multi-Sensory Art Installation at Art Basel Miami Beach

The interactive experience includes phone booths decorated with floral arrangements original artwork inspired by Sol de Janeiro’s signature scents.

The amber floral is described as an 'intoxicating and velvety fragrance that transports you to nighttime, dancing with friends & liberation and encompasses a celebratory, liberating, rule-breaking mood.'

Sol de Janeiro Adds Cheirosa 76 to Best-Selling Mist Collection

The amber floral is described as an "intoxicating and velvety fragrance that transports you to nighttime, dancing with friends & liberation and encompasses a celebratory, liberating, rule-breaking mood."

According to L'Occitane, 'The offer is particularly compelling in light of the prolonged low trading liquidity of the company’s shares, which makes it challenging for minority shareholders and vested option holders to sell a substantial amount of shares without adversely affecting the share price.'

UPDATE: L’Occitane is Going Private

The company's share listings will now suspend its trading activities in Hong Kong and Luxembourg.