Personal care brand Sol de Janeiro announced the launch of two new products: Rosa Charms Dewy Cream and Cheirosa 91 Perfume Mist. These two products use the brand’s signature sensuality to highlight the Rio pink rose.
“We gave rose a Brazilian soul,” said co-founder and chief executive officer Heela Yang. “It is luminous, joyful and alive. Rose Charms and Cheirosa 91 are about treating your body with the same intention you give your face, because confidence should feel effortless.”
The Rosa Charmosa Dewy Cream features a whipped texture and includes ingredients such as crystal peptides, rosewater and Brazilian yacón essence. Further, the Cheirosa 91 Perfume Mist features notes of Rio pink rose captured by the brand’s Scent Imprint technology.
“Our goal was to bring scientific precision to the body ritual without losing the soul of what makes Sol so beloved,” said senior vice president of global product marketing Valerie Bonime. “We formulated Rosa Charmosa to address what the body needs — clinically proven to deliver 48-hour hydration and a lasting glow — while offering the same sensorial joy our consumers expect. With Cheirosa 91, we wanted to reimagine rose for Brazil: fruity, modern and full of life.”
Rose Charmosa Dewy Cream and Cheirosa 91 Perfume Mist is available on the brand’s website and at Sephora.
Fragrance Highlights
Top Notes: Passionfruit, pink pepper
Middle Notes: Rio pink rose, pistachio, cream, magnolia
Base Notes: Amber, honey, sugar, caramel, sandalwood
