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Section: Fragrance > Trends
Trends
Inglot Cosmetics Expands into Fragrance; Features Scent Trends
On July 8, Inglot will launch a new line of five floral and fruity cream perfumes including green fruit, purple musk, mandarin crush and more on-trend scents.
Fine Fragrance
KKW Fragrance Is All Hearts With Latest Launch
Following the launch of her fragrance brand, KKW Fragrance, Kim Kardashian West announces the release of her Kimoji Hearts series, inspired by Valentine’s Day.
Trends
Top Fragrance Trends on Tik Tok
Some of the most popular fragrances on Tik Tok include Love, Don't Be Shy By Kilian, Tom Ford Lost Cherry, Kayali Vanilla 28 and more.
Trends
Natural Instincts: Global Trends in Women’s Fragrances
Emergence of aromatherapeutic, antioxidant-rich and “free from” formulations.
Event Coverage
Perfumed Plume Announces 2018 Winners for Fragrance Journalism
The award ceremony, which recognizes creative fragrance journalism, took place at the Society of Illustrators in New York City on March 11, 2018.
Trends
Fall-inspired Scent Launches Making Headlines
Discover the latest fine fragrances, home goods and candles inspired by fall.
Fine Fragrance
Michael Edwards to Speak at Perfumed Plume
Perfumed Plume has announced that perfume expert Michael Edwards will be speaking on November 14, 2017, about the inspiration on his upcoming book launch.
Trends
Perfumed Plume Premieres "Bad Girls Perfume Tips & Tales"
Perfumed Plume presented Sarah Colton, author of “Bad Girls Perfume Tips & Tales,” at the premiere of its new event devoted to fragrance journalism. The event was held at Joya, a fragrance design studio in Brooklyn.
Event Coverage
Perfumed Plume Award Announces Date and Call for Writers
The Perfumed Plume Awards have announced details for its 2018 event, which will encourage authors to submit on the topic of fragrance design.
Fine Fragrance
Forward Thinking: Fierce Fragrances
Fine fragrance activity is being driven by new entrants, fashion designers, pop culture icons and entertainers and wearable scents. Novel packaging, fragrance focused retailers and interactive scent experiences continue to attract consumers.
Trends
Fragrance Trends: Global Fragrance -- Not Making Scents
The fragrance industry faces declining sales, increasing competition and a shorter shelf life. Valued at $25 billion last year, the global market for fragrance continues to flounder, with sales increasing at a rate that is slower than the average growth for the industry as a whole (see T-1). Why is this market proving to be such a challenge?
Trends
FragranceLock it and Throw Away the Key
FragranceLock has launched a fragrance finishing spray to create longevity in applications.
Trends
Bell Flavors & Fragrances EMEA Reveals 2015 Fragrance Trends
The two main categories include the so called “Fragrance Comfort Zone” and the “Fragrance Innovation Zone”.
Trends
The Global Fragrances Market – Bringing Fragrances Closer to Consumers
The demand for premium fragrances has bright days ahead, but traditional brands (especially luxury designer brands) will need to adapt to face the growing competition from niche and “indie” players.
Trends
State of Fragrance Through 2018: The Rise of the Niche Fragrance
Niche fine fragrance segment has added more than $240 million to the fragrance market since 2014.
Trends
Unisex Fragrances to Lead Growth in UK Fragrance Market to 2017
Unisex fragrances are set to lead growth through 2017, predicts research firm Canadean. Men's fragrance is forecast to fall below the line for both value and volume growth.
Trends
Fragrance Creators Conduct Attendee Survey at WPC to Identify Emerging Fragrance Trends
More than 250 attendees participated in the survey, which provided valuable data that will shape future fragrance developments.
Trends
Fragrance Trends
Nevertheless, all of these future trends could be modified because of the development and proper utilization of new synthetic products. Modern perfumery today has no room for the sleepy ways of the past. We are all living in the jet age of fragrance marketing. We are all put to the task to keep pace with this puIsating market.
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