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Section: Fragrance > Trends

The Last Word: Francisco Fernandez Alvarez-Castellanos: IFEAT Preview—the Spanish Aroma Chemical Industry

Interview with Francisco Fernandez Alvarez-Castellanos

Custom Essence perfumer Ana Morales and marketing manager Nicole Oram note, “Gourmands continue to stay relevant and evolve based on consumer’s preferences. Gen Z finds gourmand fragrances indulgent, comforting, and playful.'

Gourmand Candles, Interactive Scent Activations, Sustainability & Odor-neutralizing Tech Lead Air Care Market Trends

See the latest collaborations and insights from fragrance industry leaders in the air care segment.

NPD Analyst Asks Why 36% of Men in U.S. Study Don't Wear Fragrance

Brenna Phelan, manager and fragrance industry analyst at NPD, examines why 36% of men in the U.S. don't wear fragrance; 37% reported in an NPD study that they are simply "not interested."

Social selling platforms such as TikTok Shop, Temu, Ebay, Poshmark, Mercari and Shein have collectively captured 6.2% of the total e-commerce market, per NIQ; TikTok leads with 2.6% market share, followed by Temu, with 1.5%.

2024's Global Beauty Sales Are Powered by An Ecommerce & Social Selling Boom

Breaking down sales data for fragrances, skin care, hair care and color cosmetics points to a bifurcating market.

Current Issues Developments Fragrance and and in the Cosmetics Industry

This paper discusses recent changes in the fragrance and cosmetics market of Japan. Here, fragrance means alcoholic fragrance, such as perfumes and eaux de cologne. This paper also suggests today’s requirements for fragrance and cosmetics and it considers the impact that Europe’s political changes will have on the fragrance and cosmetics industry worldwide.

Establishing and Operating a Fragrance House in the Middle East

There are various factors that made Dubai an attractive region for a growing fragrance house. “There is a large availability of good staff with a great work ethic,” says Chris Pickthall, CPL Aromas Group CEO.

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Firmenich Appoints Bérangère Magarinos-Ruchat as Global Head of Sustainability

Firmenich has announced the appointment of Bérangère Magarinos-Ruchat, M.D. to the role of global head of sustainability. In this new role, she will help reinforce and manage the company's sustainability initiatives.

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Take a Bite Out of Scent: Gourmand Trends are Here to Stay

Have you ever smelled something so potent you felt like you could eat it? In honor of April as national pecan month in the U.S., Givaudan shares the impact of gourmand scents in the fragrance industry.

Analyst: 25-35 Year Olds Are 'Most Engaged' Segment in Fragrance Grooming

Speaking specifically about men’s fragrance grooming, 25-34 year olds are the number one among the “most engaged” segment, according to a recent NPD blog post by Brenna Phelan, NPD's fragrance director, industry analyst.

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Biotechnology Ushers in a New Era of Innovation for Perfumers and Flavorists

For a moment, imagine that the constraints of ingredient scarcity and price were no longer issues in the flavor and fragrance industry. Freed from these shackles, what products would the industry create? What fragrances and flavors would be incorporated into which products?

The Challenges of a United Europe for the Flavor and Fragrance Industry

Vienna Congress. I can’t think of a business better suited to survive and grow in the future environment of Greater Europe than that dedicated to the two senses of taste and smell. And on a global basis, the flavor and fragrance industry stands on the threshold of opportunity and success far greater than it has experienced ever before.

On TikTok, Arabian perfumes are receiving an average of 9.2M views a week on TikTok, which is considered to be a very high view score according to Spate.

Arabian Perfume and Pistachio Perfume Named Top Growing Fragrance Trends in U.S.

The report outlines that Arabian perfume has an average of 25.1K monthly searches and +173.9% YoY growth with high competition yet one market leader: Arabian Oud.

While sustainable solutions are among the top consumer demands in fabric care products, the sensorial and well-being benefits of fragrance cannot be overlooked.

The Future of Fabric Care: How Purchasing Trends and Scent Tech are Shaping the Industry

Understand consumer purchasing drivers per peer-reviewed research as well as innovative scent and sustainability technology launches in the fabric care market.

The First 50 Years were the Easiest: How to Survive as a Family Business

The next 50 years will be an exciting and rewarding experience for this company and for the entire industry. As long as we look forward to providing the public with safe and effective products and are ready for the changes that take place in society, then our businesses will stay healthy for everybody concerned.

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Meeting Perfume at the Crossroads With The Institute for Art & Olfaction

The Institute for Art and Olfaction (IAO) offers an intimate space for one to explore fragrance and develop a personal language with fragrance.

The pop-up's storefront on 112 Mercer Street in New York's Soho neighborhood.

On Trend and On Tempo: Diptyque's 50th Anniversary in Soho

The event featured a fragrance panel discussion and immersive fragrance installations to launch the new eau de parfums, Tempo and Fleur de Peaux

The Body Fragrances market was characterized by shoppers investing in luxurious scents, including reboots of classics which often meant an increased price point, cleaner formulas, celebrity-backed brands, and functional scents.

Key Drivers in Home and Body Fragrance Markets According to Kline

Home and body fragrance came together to generate upwards of $20 billion in retail sales last year.

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Procter & Gamble Outlines 3 Factors Why People are Attracted to Scented Household Products

“Perhaps, if we can learn more about what people prefer, and why they prefer those elements, we can create even better experiences and products that deliver superior performance,” shares P&G's Rafael Trujillo.

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