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Section: Fragrance > Trends
Trends
Sozio Creates "Clean" Fragrance Designation
Responding to demands for transparency from the public and some brands, the company has created a program that builds upon existing "clean" initiatives.
Trends
Report: Fragrance Ingredients Market Growth
The report covers insights on major trends, key growth drivers and more.
Trends
Fragrance Round Up: Summer Launches
This roundup includes both fine fragrances and air care fragrances.
Trends
Fragrance Market Results and Outlook
Fragrance market contraction to continue multi-year, growth in celebrity scents, uncertainty in naturals/organics
Trends
Market Intelligence: US Women’s Fragrances
Youth consumers become the targeted fragrance users
Trends
Fragrance Round Up: Spring Launches
Spring-time means swapping out those winter scents with a lighter, more floral fragrance.
Fine Fragrance
Fragrance Outlook: Noir to Niche
From “black” fragrances to limited-edition scents, the future of perfume lies in the unique and surprising. drom fragrances’ Tribeca (New York) fine fragrance studio is unique for a number of reasons, including its open floor plan and perfumers’ bar—a sort of shared work space that encourages interaction among noses.
Fine Fragrance
Marc Jacobs Introduces Latest Fragrance
Marc Jacobs has released Daisy Love Marc Jacobs, a feminine gourmand fragrance with notes of cloudberries, daisy tree petals and a blend of musks and driftwood.
Trends
Men's Fragrance Trends for Summer
Mintel explores summer fragrance trends for men, including herbal, woody and fruity
Trends
Mother's Day Fragrance Round Up
This list includes new fragrance and candle launches, just in time for Mother's Day.
Trends
Report: Fine Fragrance Sales Drop
Fine fragrance sales down in US, 15% of women claim to wear no fine fragrance in 2007
Trends
2020’s Most Googled Fragrances
Top 20 leaders; plus: top picks for his and hers fragrances, and most popular notes.
Trends
Japan: A Fragrance & Flavor Journey
A sensory exploration from the WFFC
Ingredients
Fragrance for Today—and Tomorrow?
Our present situation is that fragrances in today’s products need to be not only attractive to the consumer, but also safe, cost effective, readily available in large quantities, and stable under a variety of conditions.What will the future bring? The answer is very simple, and a repeat of my earlier statement--it is going to bring whatever the consumer wants.
Trends
Recent Location-based Fragrance Launches
Designed to offer multisensory experiences, location-based fragrance products are having a moment.
Fine Fragrance
Kim Kardashian Enters Fragrance Market
Kim Kardashian West has launched KKW Fragrance, a series of three fragrance that includes notes of gardenia, citrus and oud.
Trends
Report: Recent Fragrance Usage Evolution
Fragrance purchasing and usage were paused during the pandemic, but NPD data shows most consumers have returned to the category.
Personal Care/Beauty
Fragrance Trends in Hair Care
The key impact of scent
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