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Section: Fragrance > Trends

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Luxe Brands Announces Partnership With Nicki Minaj

After announcing its Ariana Grande celebrity fragrance has sold $150 million in retail sales, Luxe Brands announced its fragrance partnership with recording artist Nicki Minaj.

Survey: No 'Lipstick Effect' for Premium Fragrance

According to a recent Datamonitor survey in the United Kingdom, what benefits personal care does not extend to premium fragrance.

Noar's MultiScent 20. Photo: Noar.

Noar Launches Digital Scent Tool with Orlandi

The Brazilian start-up will launch its MultiScent20 with Orlandi.

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A Stroll Through the Woods With Nest Fragrances

Featuring notes of bittersweet cocoa, sequoia wood and white sandalwood, the perfume is inspired by founder Laura Slatkin's personal story.

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Eurofragance Introduces Nomad Tales at Beautyworld Middle East

Eurofragance has released its Nomad Tales collection, a series of four fragrances made to elicit olfactive memories and based on the elements of air, water, fire and earth.

NPD: Less Traditional Women's Fragrances Gaining More Attention

“Floral fragrances aren’t fading away, but less traditional scents are gaining more of the attention from female consumers than ever before,” said Karen Grant from The NPD Group.

The CBD-infused products market is poised to reach $165.7 billion by 2027.

[Update] What’s New in CBD-Infused Fragrances

The CBD-infused products market is poised to reach $165.7 billion by 2027.

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Fragrance Trends: Global Fragrance -- Not Making Scents

The fragrance industry faces declining sales, increasing competition and a shorter shelf life. Valued at $25 billion last year, the global market for fragrance continues to flounder, with sales increasing at a rate that is slower than the average growth for the industry as a whole (see T-1). Why is this market proving to be such a challenge?

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Guest Column: The New Scent of Clean

A great fragrance changes the world for a brand— and now traditional home care and household marketers are discovering consumer expectations for fragrances have never been higher, and the smell of "fresh and clean" has never been more creatively defined.

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Techy Fragrance Innovations Turn Heads (and Noses)

Moodo is serving up fragrance capsules similar to popular single serve coffee pods, giving consumers options to customize home fragrance favorites on their smart phone.

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Natural Instincts: Global Trends in Women’s Fragrances

Emergence of aromatherapeutic, antioxidant-rich and “free from” formulations.

A stop at Spice Market provided a taste of Asian-inspired street food.

WFFC Trend Excursion Pursues Novel F&F Combinations

From cherry yuzu soda to Himalayan pink salt, event focuses on emerging and obscure sensory experiences.

Trans-Mediterranean Cooperation for Natural Raw Materials

Highlights from the 2nd International Congress of Aromatic & Medicinal Plants

ZEYA’s fragrances are cruelty-free and formulated without phthalates or parabens.

ZEYA Introduces Portable Diffuser, Four New Scents

The compact, battery-powered diffuser uses a proprietary fan system, and the collection includes four new functional scents.

History and the Name Game: It Makes Scents

Are the perfumes of the past likely to cast any light on modern times? Most people are inclined to say “no” and to emphasize that obviously a certain period of time has its own rules and its own habits and its own creativity. Some people can just discard the past; others may just adore it. A third possible way is derived from the fact that certain perfumes of the past are still available on the market.

The Challenge of "Natural;" Flavor and Fragrance Trends

Highlights from the WFFC fall meeting

KIERIN NYC fragrance collection, embodying the inspirational vibes of a pivotal generation: Highline Flirt, Nolita Noir, Santal Park and Sunday Brunch inspired by a culturally diverse, motivated and thoughtful city lifestyle. (PRNewsfoto/KIERIN NYC)

Kierin NYC Launches Fragrances Inspired by The City

Ahead of its BeautyCon NYC official launch, Kierin NYC has released details about its debut collection of fragrances inspired by the city.

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WFFC Talks How to Navigate Fickle Consumer Tastes

Consumer taste buds are fickle, and their preferences evolve quickly, which is why the Women in Flavor & Fragrance Commerce (WFFC) will be discussing this topic at its upcoming fall seminar.

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