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Section: Fragrance > Trends
Fragrance
Osmo Launches AI-Powered Fragrance House, Generation
Perfumer & Flavorist+
asked the company's CEO and master perfumer about how this new fragrance house will harness its proprietary technology to elevate fragrance formulation.
Fragrance
Snif Announces Launch of Swede Tooth Fragrance
The fragrance is inspired by Swedish candy, which is trending online with Gen Z consumers.
Trends
Average Prestige Fragrance Prices Are Going Up
Premium luxury brands and private designer collections command higher price points and experienced market share gains in 2021.
Ingredients
Calling All Fragrance Artists, WPC Wants You
The World Perfumery Congress (WPC) has announced its first-ever art exhibit for its 2018 event. Artists looking to showcase their artistic work are encouraged to submit exhibit proposals.
Trends
Fresh Summer Fragrances Are Mint to Be
Move over, gourmand. Fresh, airy and unexpected scent combinations are popular for summer 2017.
Fragrance
Perfume and Deodorant Drive India’s Fragrance Market
The Indian fragrance market presents a CAGR of 32.21 percent from the past five years, expecting a growth of more than ten times that in 2021.
Event Coverage
Creating Non-alcoholic Fragrances With Reimar Bruening
During this Petit WPC session, Reimar Bruening, Ph.D., will present how hydrocarbon solvents from renewable botanical sources can be used as natural alternatives to silicones and how they can be used to create non-alcoholic fragrances.
Event Coverage
Communicating Fine Fragrances at World Perfumery Congress
Get the story on fine fragrances at the World Perfumery Congress, where Christophe Laudamiel and Josiah Ryan of CNN will be presenting their initiative to inform the public about fragrances.
Trends
The Fragrance Foundation Announces 2018 Notables Class
Rising professionals across industries are recognized for creativity, leadership and passion.
Trends
Kline Outlines Trends Driving Holiday Fragrance Sales
From a focus on e-commerce marketing to a resurgence of '90s trends, here are the factors set to solidify strong fragrance sales.
Trends
Fragrance Trends on the Air Care Market
From charcoal and cannabis to gender neutral and free-from, younger consumers are driving changes in the air care industry.
Trends
The Last Word: Fragrance as Consumer Influencer
"Fragrance is one of the key elements of personal care and home care products,” says Dominique Bession, category brand fragrance manager at Unilever.
Trends
Forward Thinking: Hair Flair, Fragrance and Care
Hair colorants, customized hair products and innovative hair care applications inspired by skin care are providing new opportunities and challenges for fragrance houses and consumer packaged goods manufacturers.
Trends
Opinions: Quality Issues in the Fragrance Industry
When cutting costs means cutting corners, the whole industry is in danger—and the customer has noticed. Our industry has a problem. As fragrance houses merge, there are not as many players as there once were. We now see this shrinking pool of houses fighting for clients and business.
Trends
Sustainable Fragrances 2011: the Age of Transparency
From field to store shelf, the industry faces ongoing ingredient sourcing and disclosure challenges
Regulatory & Research
Bringing Transparency to Fragrances in Cleaning Products
"This is a core piece of our corporate responsibility program and committment to transparency as a wholte at Clorox," says Aileen Zerrudo, the company's director of corporate communications. "We felt that we wanted to address that interest [by consumers] in knowing what's in cleaners."
Trends
Top 2023 Fall Fragrances According to Trendalytics
According to Trendalytics, fall favorite fragrances are leaning into earthy scents and fruity notes.
Regulatory & Research
Functional Fragrances Gain Traction in Indonesia: Data
These fragrances are gaining traction amid growing awareness about mental health and increased stress levels.
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