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Section: Fragrance > Trends
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Scent and Sorcery: An Occult Excursion into Sensory Perception
What's unknown about scent could be left to a little magic. Jeanette Andrews, performance artist and magician, shares how scent, sensory perception and magic can be combined to entice more than our senses.
Aug 24th, 2016
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A WFFC Taste of Soho and Nolita
On June 13, 2017, the WFFC gathered for the 10th Annual Fragrance and Flavor Sensory Trend Excursion in New York City! SoHo and Nolita were the trendy neighborhoods chosen for the group's day of inspirational trend hunting.
Aug 4th, 2017
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Art and Olfaction Awards Announce 2018 Winners
The Art and Olfaction Awards celebrated independent and artisan perfume during its fifth annual event at the Tabernacle in London, England.
Apr 23rd, 2018
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Between Brand and Art: Lush's Gorilla Gallery
On October 11-14, 2017, Lush's Gorilla Gallery presented art installations inspired by its line of fragrances, which told unique stories about the creation of each one.
Oct 16th, 2017
Inspired by the brand’s popular Travel Series collection of six rainbow-hued hardbacks, Assouline created the Travel From Home Candle line of corresponding scented candles that use the same iconic serigraphy of symbols from the books.
6 Trends and Innovations in Ambient Scent
Books, Italy, and summer scents are popular home fragrance themes while collaborations, sustainable candles, and air care innovations continue.
Sep 1st, 2023
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Spice and Seasoning Market Kicks It Up a Notch
A recent report projected that the U.S spice and seasoning market will grow at a CAGR of 6.79%, attributed to strong growth in organic products and uses in perfume.
Aug 31st, 2017
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Givaudan Lets You Rise and Shine to Digital Scents
Wake up and smell the coffee, chocolate, peppermint and paradise with Givaudan's latest investment, the Sensorwake alarm clock.
May 19th, 2017
Scent and Component Analysis of the Hybrid Tea Rose
The hybrid tea rose as a group is one of the major modern roses cultivated as a garden rose today. It was developed and has been bred since the latter half of the nineteenth century by cross breeding the hybrid perpetual rose with the tea rose.
Apr 6th, 2016
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SIMPPAR XIV: Scent, Place and the Story of Perfumery
Hosted by the French Society of Perfumers, the 14th SIMPPAR took place on June 5-6, 2019 in Paris featuring new and staple perfumery raw materials and the event's largest number of attendees and exhibitors to date.
Jul 18th, 2019
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Literature and Scent Come Together at Olfiction Ltd. Event
Olfiction's upcoming event will host a panel of perfumers and experts to discuss the relationship between literature and scent at the British Library on March 27, 2018.
Jan 9th, 2018
History and the Name Game: It Makes Scents
Are the perfumes of the past likely to cast any light on modern times? Most people are inclined to say “no” and to emphasize that obviously a certain period of time has its own rules and its own habits and its own creativity. Some people can just discard the past; others may just adore it. A third possible way is derived from the fact that certain perfumes of the past are still available on the market.
Apr 6th, 2016
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WPC 2012 Conference, Exhibition and Sponsorship Details Announced
World Perfumery Congress information continuously updated on new website
Aug 31st, 2011
The Value of Naturals, DNA Barcoding, Alternative Solvents and Beyond
Highlights from the 33rd International Days of Essential Oils & Extracts.
Mar 19th, 2015
Search trends in the United States for unisex perfume 43.5% since last year, per Spate.
Spate: U.S. Consumer Trends in Perfume, Hair and Skin Care
Unisex perfume search trends grew 43.5% since last year and bubble braids grew 65.7%, per Spate.
Apr 13th, 2022
Art, Science and Society: Keys to Sensory Success
The 21st Century has already set a sensory revolution in motion that will expand and change the fragrance industry as it creates a society eager for products and services that improve the quality of life and sense of well being of the consumer.
Apr 6th, 2016
From mood boosting to better sleep these are the latest wellness-focused scent technologies and launches taking over headlines.
The Intensifying Relationship Between Scent and Well-being
The latest innovations and portfolio launches in the functional fragrance market.
Jan 2nd, 2023
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Trimax and Saavy Naturals Inc. Releases Natural Baby Care Line
Trimax and Saavy Naturals Inc. have announced Saavy Baby, a line of natural baby care product, which include fragranced baby products.
Feb 5th, 2018
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US Consumers Cozy Up to Hygge Trend and Home Scents
The Danish 'hygge' trend is keeping U.S. consumers cozy while promoting growth in the home care scent market.
Mar 13th, 2018
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