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Section: Fragrance > Trends
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Grimoires and the Magic of Scent
The history of fragrance is as mystical as it is violent, as alluring as it is mysterious. Unseen, powerful, spellbinding, we take a closer look at fragrance’s role in the occult texts and rituals of the past.
Sep 25th, 2018
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[podcast] Digitized Products Augment Sensory Reality
"Digital devices can interact with and be personalized for consumers," says Charles Spence, Ph.D. "There are many brands working in this space. It’s mostly been in the drinks/spirits area to start, but is crossing into ice cream, fruit juices and teas. One thinks there has to be a scope to this, as well, in cosmetics and pharmaceuticals." Learn more from our seven-part podcast, sponsored by Berjé.
Dec 3rd, 2018
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Firmenich Expands Global Sensory Panels
After successful pilots in Mexico and the United Kingdom including 20 visually impaired panelists, Firmenich will expand its inclusive panels across Geneva, Mumbai and Singapore in 2017.
Jul 31st, 2017
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‘Sea’sonal Notes Ride Oceanic Wave
The breezy, refreshing and invigorating scents derived from the ocean provide a nice alternative to other summer fragrances, and are "shore" to bring back memories of days spent on the beach.
Jul 25th, 2017
This roundup includes both fine fragrances and air care fragrances.
Fragrance Round Up: Summer Launches
This roundup includes both fine fragrances and air care fragrances.
Jun 15th, 2021
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Patent Pick: Synthetic Musk Aroma
Patent Picks are chosen by the editors from publicly available sources. Today's invention describes a synthetic material to create a musk-like aroma.
Oct 6th, 2015
The spring fragrances range from florals to citrus for debut the essence of spring.
Fragrance Round Up: Spring Launches
Spring-time means swapping out those winter scents with a lighter, more floral fragrance.
Mar 16th, 2021
Sensient Retires All Public Bonds
Company has "no significant financing needs for the next few years."
Apr 2nd, 2009
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Post-Gourmand: The Future of Sweetness
What is so interesting and exciting from both a creation and marketing point of view about savory gourmand is that it opens up a palette of ideas and kitchen-inspired processes that desserts never go through.
May 4th, 2018
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The Juice: Inside Givaudan Perfumery School
Along with rigorously memorizing 500 materials within the first several months, training to become a perfumer requires a fine balance of passion, creativity, patience and technical skill.
Aug 30th, 2016
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Institute of Olfaction's Biennial Scent Fair
A showcase of art and innovation in modern perfumery at the Institute of Art and Olfaction
Dec 27th, 2018
What Makes a Successful Fragrance Launch
I like to think that we do the same. But one thing is sure: we couldn’t have done it without the perfumer. Time and again, perfumers take our words and descriptions and purple prose and give them life, For that, we are very thankful.
Apr 7th, 2016
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Fragrance Marketing: Translating Creativity into Success
Our next topic is a very intriguing one. Which is more important to the success of a fragrance ?... The skills of the creative perfumer, the skills of the marketing department, or, are they equally important?
Apr 6th, 2016
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F&F Research, Science and Technology Highlights
A review of recent work in new odorants, biotech and renewable materials, cooling compounds, encapsulation and more.
Sep 24th, 2014
SC Johnson Announces Exclusive Fragrance Palette
Palette provides a comprehensive list of its ingredients, available for consumers.
Jan 30th, 2012
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Symrise Particpates in Miami Art Garden
With fragrance developed specifically for—and inspiring—the botanical installation
Dec 1st, 2011
Freedonia Releases Flavors & Fragrances Forecasting Study
Shows increasing market demand for flavor and fragrance products, particularly natural options for food, cosmetics and toiletries, and air care through 2014 and beyond
Feb 22nd, 2011
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New in Niche: White-Space Citrus
Why are current trends in niche perfumery placing citrus notes at the forefront of innovation?
Dec 9th, 2019
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