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Fine Fragrance
dsm-firmenich: Rewriting the Fragrance Playbook with AI, Neuroscience and Full-Stack Sustainability
Trends
Iberchem 2025 Fragrance Leaders & Newsmakers
Iberchem's managing director shares how the company is leveraging artificial intelligence and neuroscience to create more effective fragrance ingredients.
Ambient Scent
Sniffing Out the Future: Airzai’s Smart Tech is Disrupting the Fragrance Game
Co-founder and CEO Muneeb Mushtaq explains the research behind his company’s mood-enhancing scents, and where he sees technology leading the wellness and fragrance industries.
Trends
Fragrance Leaders & Newsmakers 2026: The Great Reset—Leadership Shifts and the 4 Forces Driving the Industry’s Future
Insights from major fragrance houses and upstarts reveal a future defined by the complex, yet integrated, dynamics of human creativity, scientific precision and hyper-local market relevance.
Ingredients
Fragrances & Moods: New Perspectives
Today we will look at two aspects of the impact of fragrance. The first concerns the effect of perfume in the social context. The second is more individual, covering perfumes and mood, stress level, and relaxation responses.
Trends
Leading Consumer Demands Shaking Up the Fragrance Industry
The February 2023 issue also digs into better-for-you flavor formulations.
Trends
Emerging Trends Driving Innovation in Fragrance
Managing editor Jenna Rimensnyder shares her taps Mintel analyst to discuss how fragrances will have to adapt to new macroeconomic contexts, and provides insight into the June 2023 issue.
Companies
Robertet Enters New Era of Growth, Innovation and Leadership
Ingredients
Malodor Technology is Meeting Consumer Needs with Fresh Solutions
This roundup of technologies demonstrates how four companies are innovating olfactive technologies to eliminate bad smells and enhance good ones.
Fine Fragrance
Symrise Strengthens Fragrance Leadership with Strong Results, AI-Driven Innovation and Global Creative Expansion
Navigating volatility, delivering emotional benefits and sustainable materials, and the implications of augmented creativity.
Home Care
What Consumers Really Want in Their Home Care and Cleaning Products
Consumer insight platform Yogi's vice president breaks down what matters most in home care purchases.
Trends
Givaudan’s Next Era of Growth, Innovation and Fragrance Excellence
Ambient Scent
Mane’s Growth Playbook for a Fragmented Fragrance Economy
From AI-driven creation and insight to the power of biotech acquisitions.
Trends
Fragrance at an Inflection Point
Recent signals point to an industry entering an era of augmented creativity and new horizons.
Trends
Scaling Fragrance: Iberchem on Growth, Emotion and the New Creative Tech Era
Trends
MANE 2025 Fragrance Leaders & Newsmakers
The group's chief executive officer gives an overview of the company's achievements from the past year and its plans to leverage digital tools in the future.
Trends
Takasago 2025 Fragrance Leaders & Newsmakers
Takasago is focused on maintaining sustainability in all of its operations when it comes to fragrance.
Regulatory & Research
F&F Literature Review: Smell It to Believe It
In this literature review, P&F takes a look at the benefits of scent branding and some of the health benefits that come with it.
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