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Section: Fragrance > Home Care
Home Care
Pura's Hope Freeman Talks Timeless & Holiday Scent Trends
Freeman also shares her outlook on the future of fragrance, her journey to the industry and more.
Home Care
Latest Developments In Home Care & Laundry
Sophisticated scents and iconic scents outside of the home care category are spilling into cleaning products, dish care and fabric care.
Home Care
Non Gender Specific x Ohuprettythings Brooklyn Baby Candle Collab
Brooklyn Baby, which is a a scented candle housed in a handmade nude clay vessel featuring a minimal monochromatic design that is an ode to the influencer's life in the borough.
Home Care
Cosmo International Fragrances Extends ScentSilent Natural Tech to Pet Malodors
The artificial intelligence platform is designed to help transform perfume formulations by eliminating odors as well as obtaining an advanced formula that is said to perform effectively in terms of long-lasting fragrances and sensory performances.
Ambient Scent
Bluemercury Unveils Cerulean 6° Range of Bath, Body & Candles
Julie Kelly, head of proprietary brands at Bluemercury, said, "Cerulean 6° was developed for the client seeking exquisite experiential fragrance-led products at an approachable price point, and to make everyday moments feel more extraordinary."
Home Care
Aera Launches Car Scent Diffuser
The capsules for Aera Go deliver up to 350 hours of scent.
Home Care
Düllberg Konzentra Reveals My Healthy Home Trend Concept
The My Healthy Home fragrance concept color palette solely consists of muted shades designed to exude a sense of well-being.
Home Care
Febreze Debuts Mood Collection
The collection is a set of three blended scents designed to set the atmosphere of every room of the user's home.
Ambient Scent
Linking Scent and Well-being Through Functional Fragrance
Looking into the new generation of alluring mood-boosting scents steeped in wellness.
Trends
Key Drivers in Home and Body Fragrance Markets According to Kline
Home and body fragrance came together to generate upwards of $20 billion in retail sales last year.
Personal Care/Beauty
Iberchem Debuts Creative Center in Indonesia
The center features sampling and application labs as well as testing cabins for personal care and home care products.
Home Care
5 Key Global Home Fragrance Market Drivers
The market size was $22.89 billion in 2019.
Home Care
Givaudan Debuts PetTech Platform Addressing Malodor and Well-being
The platform is said to combine Givaudan’s proprietary technologies and fragrance creativity. In order to provide the most effective fragrance solutions.
Home Care
Skylar Clean Beauty x Aera Launch 3 Home Scents
The available scents are Coconut Cove, Lime Sands and Vanilla Sky.
Home Care
Curio Brands Acquires Otherland
This acquisition will expand on Curio's leadership within the luxury home fragrance space.
Home Care
Survey: 51% of Americans Experience 'Scent-stalgia'
The top scents Americans enjoy are: floral, clean or sanitizing, citrus, baked goods and wood/natural scents.
Home Care
Global Home Fragrance Market Growth Driven by Personalization, Sustainability & E-commerce
North America dominated the global home fragrance market in 2022, valued at more than $3 billion.
Home Care
5 Home Fragrance Trends in 2023
With an uncertain economy and inflation, consumer demand is expected to slow down.
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