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21 Results
Type: Article
Section: Fragrance > Home Care
Fragrance
Inside Unilever’s New Fragrance House: Q&A with VP of Fragrance
Vivek Sirohi discusses the decision to create Unilever’s own fragrance house and what that means for the company going forward.
Home Care
Interview: The Laundress and Aromatherapy Associates Bring Wellness to Cleaning Products
The Laundress x Aromatherapy Associates collection features two laundry detergents and two home cleaning solutions, infused with three of Aromatherapy Associates’ signature 100% natural and vegan essential oil blends.
Trends
Multidimensional Fragrances at Home
How the technical, hedonic and cost factors of the laundry and home care categories are changing the way fragrances are developed.
Regulatory & Research
F&F Literature Review: Fragrance Release
Recent studies in biotechnology and genetic disposition are shining a light on why consumers crave the F&F products that they do.
Personal Care/Beauty
6 Opportunities for Fragrance in 2010
P&G’s Steve Hicks discusses how the industry can survive and thrive in a difficult environment.
Trends
Fragrance in Good Times and Bad
Givaudan's Michael Carlos on how the economic crisis might reshape the industry.
Ingredients
Fragrance in Good Times and Bad
Givaudan’s Michael Carlos on how the economic crisis could reshape the industry.
Event Coverage
FMA Recap: Fragrance in Tough Times
Michael Carlos on fragrance in varying economic climates; Schrankel lauded for regulatory efforts.
Ambient Scent
Gourmand Candles, Interactive Scent Activations, Sustainability & Odor-neutralizing Tech Lead Air Care Market Trends
See the latest collaborations and insights from fragrance industry leaders in the air care segment.
Home Care
Soap, Detergent and Household Product Fragrance Trends
National Product displays. In recent years certain tendencies have been consistent in the U.S. household products market. While we hesitate to call any action in the market a trend, there are certain consistent traits in the U.S. marketplace. First and most obvious is the over all high quality of perfume in almost every market segment. We believe three major product factors contribute to this quality improvement:
Ingredients
The Role of Fragrance in Product Development
The goal of my presentation is to provide the perfume industry with our view of fragrance as a key material in cleaning products. Fully realizing that most perfumers see fragrances with artistry and passion, I must confess that I am treating perfume as simply a raw material used to create another product.
Ingredients
Green Fragrances for Cleaning Products: Compatibilities and Conflicts
Ladd Smith (RIFM) discusses the prospects for a working definition of sustainability, green and more.
Ambient Scent
Linking Scent and Well-being Through Functional Fragrance
Looking into the new generation of alluring mood-boosting scents steeped in wellness.
Home Care
Improving Fragrance Performance Using Intensity Plots (iPlots)
One of the challenges faced by functional perfumery is balancing olfactive intensity and character of a fragrance through each product utilization stage. For a laundry detergent, such stages include directly out of the package (also called “point-of-purchase”), damp cloth immediately after washing, and dry cloth (typically 24 h) after washing.
Regulatory & Research
Fragrance Ingredient Communication: Negotiating and Implementing California’s SB 258
Also known as the Cleaning Products Right to Know Act, SB 258 presented an opportunity for the International Fragrance Association North America to engage all stakeholders for meaningful fragrance ingredient communication.
Home Care
Laundry Logic: Fueling Purchase Intent through Fragrance & Lifestyle Trends
The power of scent can provide the pivotal opportunity to activate shopper interest and deliver the winning “wow” factor.
Ingredients
Woody Notes In Perfumery Part III: Cedarwood And Derivatives In Soap Fragrances
In part I of this cedarwood series (Perfumer & Flavorist, May/June 2001), we discussed various cedarwood oil types and derivatives. In part II of this cedarwood series (Perfumer & Flavorist, July/August 2002), we discussed the application of cedarwood and its derivatives in various types of fragrances. We have also given examples of the use of cedarwood in imitations of several essential oils, and of the use of cedarwood derivatives in some specialties.
Ambient Scent
Sniffing Out the Future: Airzai’s Smart Tech is Disrupting the Fragrance Game
Co-founder and CEO Muneeb Mushtaq explains the research behind his company’s mood-enhancing scents, and where he sees technology leading the wellness and fragrance industries.
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