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Scent Goes to Sleep: How Functional Fragrance Is Transforming the Home Into a Wellness Space

The new creative brief: design not just a scent, but a state of mind.

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Dominique Ropion, Honorine Blanc and Marie Salamagne Lead Big Wins at 2026 Fragrance Foundation Awards

Inside IFF: Where Nature, Biotech and AI Converge in Fragrance

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Fragrance Leaders & Newsmakers 2026: The Great Reset—Leadership Shifts and the 4 Forces Driving the Industry’s Future

Insights from major fragrance houses and upstarts reveal a future defined by the complex, yet integrated, dynamics of human creativity, scientific precision and hyper-local market relevance.

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IFF Details Data-Backed Scent Platforms at in-cosmetics Global 2026

The company is positioning scent as a tool to influence a broader range of emotional states beyond traditional cues like relaxation, including comfort, reassurance and optimism.

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The Final Note: Master Perfumer John Pascale Looks Back on 50 Years of Fragrance

Pascale walks down memory lane with photos and remembrances of his work in the fragrance industry.

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Top 5 Fragrance Articles of January 2026

Find out which fragrance headlines caught our readers' eye.

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Biotechnology as a ‘Flexible Toolbox’ for R&D: Q&A with SVP of IFF Scent

Charbel Bouez explains how IFF Scent uses several different technologies to innovate while maintaining its high quality.

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Bath & Body Works Reveals Most Loved Fragrances of 2025

The top picks included new additions to the brand’s portfolio as well as returning favorites.

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Top 5 Fragrance Articles of 2025

Check out our most popular fragrance headlines.

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The Middle East as the Next Global Fragrance Innovation Hub

From ancient formulas to modern brands, this region is significantly influencing the fragrance industry.

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IFF Introduces Smart Dosing Robot for Fragrance Production

The new robotic dosing system has been installed at the company’s cross-category scent and taste production facility in Chin Bee, Singapore.

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IFF Unveils Hydrogen Production Facility for Sustainable Fragrance Ingredient Manufacturing

IFF partnered with Iberdrola, one of the world’s largest producers of renewable energy.

IFF Expands LMR Naturals Site in Grasse

A €10 million investment enhances capacity, sustainability and innovation in the heart of the world’s perfume capital.

“This is the fragrance industry’s biggest night,” said president Linda G. Levy.

The Fragrance Foundation 2025 Award Winners Announced

The event celebrated excellence and innovation in American fragrance in 19 categories.

The Fragrance Foundation announced the finalists for the 2025 Fragrance Foundation Awards, as well as the winners of five categories.

The Fragrance Foundation Announces Finalists, Winners of 2025 Awards

The winners will be announced at a ceremony on June 6, 2025.

The company hopes that this facility will cater to the region’s unique consumer demands and allow accelerated speed to market.

IFF Opens Dubai Creative Center with Perfumery Art Studio

The Dubai Creative Center will feature a perfumery art studio for co-creation with customers.

Valery Claude, senior vice president of innovation at IFF Scent, said, “Our evolving technologies are empowering our perfumers and partners to more effectively meet diverse customer demands and expectations in fragrance, personal care and home care.”

IFF Announces Science of Performance Program

The consumer-centric suite focuses on three scientific tracks to control fragrance release over time.