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Section: Fragrance > Ambient Scent
Fragrance
IFF Opens Dubai Creative Center with Perfumery Art Studio
The Dubai Creative Center will feature a perfumery art studio for co-creation with customers.
Fragrance
Bath & Body Works Announces Summerween Collection, Introduces New Fragrance
The collection will feature six fragrances, including new I Scream Float, which sold out in one day on Tik Tok shop.
Trends
Editor's Note: Snacks and Air Care: Dynamic Growth
This issue, we’re exploring two booming categories in flavor and fragrance: snacks and air care. With wellness at its core, we’re seeing exciting new trends that are shaping innovation through sustainability, personalization and attention to sensory experiences.
Ambient Scent
CandaScent Labs Offers Candles Utilizing Beta-caryophyllen
Beta-caryophyllene shares some of the properties of cannabinoids like CBD, and the effects are mediated through the olfactory system, making it suited for aromatic applications.
Ambient Scent
Olfactory Art Keller Debuts Scent Exhibit for Dogs
“Your Dog Knows” by M Dougherty explores cross-species sensory experiences with fragrances designed to be safe for dogs and humans.
Ambient Scent
Otherland Offering Mother’s Day Packaging for Candle Set
The Mother’s Day packaging can be applied to a trio of candles or a single candle and comes with a personalized note.
Fragrance
Firmenich: EmotiCode Scents Boost Focus & Cognitive Performance
Per Firmenich, "EmotiCode Focus fragrances increased mental processing speed in both tasks, versus fragrances that did not use EmotiCode creation rules and the control condition with no odor."
Event Coverage
Top 3 Fragrance Ingredient Trends from SIMPPAR 2025
Fragrance industry leaders showed ingredients and innovation all dedicated to sustainability.
Ambient Scent
Yankee Candle Reveals the 2021 Scent of the Year
The scent brings together a combination of fragrances from around the globe, igniting a renewed feelings of discovery, energy and connection.
Ambient Scent
Scent Lab Candles Leverages Artificial Intelligence and Machine Learning
P&F+ connects with Scent Lab founder Ariana Silvestro.
Fragrance
Eurofragance Brings Multi-Sensory Experience to in-cosmetics Asia
The Scentphony combined the expertise of the company's perfumers and a music composer.
Fragrance
Riverside Company Invests in Spanish Fragrances Business, Essential Compositions
Essential Compositions was founded in Gandía, Spain in 1980 and manufactures fragrances for perfumery, personal care, air care, and home care companies.
Ambient Scent
NextScent Expands Ventus Air Purification and Fragrance Line
The Ventus air purification and fragrance systems are said to be a safer alternative to candles, fragrance diffusers and plug-ins.
Fragrance
SFA NEROLI Opens New Fragrance Campus in Grasse, France
The campus covers 10,000 square meters to further invest in fragrance creation and production capabilities.
Ambient Scent
Pour Moi Launches Zac Efron Scented Pillow Mist
The company launched seven fragrances reminiscent of celebrities including Harry Styles and Jennifer Aniston.
Ambient Scent
Lily-Flame Releases Limited-Edition Chocolate Scented Candle
Each purchase comes with a complimentary box of Aero Bliss chocolates.
Ingredients
Brilliant Scents Debuts Fragrance Line and Diffusion Technology
Brilliant Scents’ CEO Eddie Betz talks tech, benefits and the company’s future.
Ambient Scent
Glasshouse Fragrances Launches Sugar Coated Harvest Candle Collection
The two limited-edition candles were designed to capture the essence of the fall season.
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