Unilever has joined the Fragrance Creators Association, where it will contribute to strategies aimed at enhancing consumer understanding, promoting science-based policies and fostering sustainable innovation in fragrance development.
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Vivek Sirohi, vice president, fragrance at Unilever, said, "At Unilever, we are deeply committed to driving sustainable innovation backed by science and technologies across all aspects of our business. Joining Fragrance Creators reflects that dedication. We look forward to collaborating with fellow member companies to create positive impact and drive meaningful change."
Farah K. Ahmed, president and CEO at Fragrance Creators, said, "We are thrilled to welcome Unilever to Fragrance Creators. Their commitment to sustainability and innovation aligns seamlessly with our mission to serve as responsible stewards of the fragrance industry through meaningful advocacy and education. We look forward to collaborating with Unilever and leveraging their expertise to further our shared goals."
