Beauty company Coty announced the launch of Origen, a new consumer beauty fragrance brand inspired by the spirit of discovery and scent stories from around the world.
The brand launches with five signature scents, each inspired by destinations around the world. The scents are available in both eau de parfum and fragrance hair and body mists.
“With Origen, we set out to bottle the thrill of stepping into the unknown,” said Stefano Curti, chief brands officer of consumer beauty at Coty. “Each scent sparks a sense of adventure — a reminder that there is always more to discover, about the world and yourself. So pack light, breathe deep and enjoy the escape.”
Origen launched exclusively on Walmart’s website, with an in-store launch expected in the future.
Fragrance Highlights
Amazonian Water Lily: Green leaves, airy musk, waterlily, guaiac wood
Yucatan Midnight Amber: Mandarin, tuberose, amber
Amalfi Love Bloom: Orange blossom, vanilla, sandalwood
Sahara Mystery Oud: Oud, saffron, sweet vanilla
Himalayan Jasmine Serenade: Jasmine, marigold, musk, patchouli
