Scent By Six Launches Scent Bar and Fragrance

Scent By Six is expanding its presence in Singapore by opening a third outlet in Singapore and launched the Sleep, Returns scent collection.
Scent By Six is expanding its presence in Singapore by opening a third outlet in Singapore and launched the Sleep, Returns scent collection.

Scent By Six opened its third outlet in Singapore, an open concept scent bar at Jem Mall in Jurong East, and launched the Sleep, Returns scent collection, intended to improve sleep quality and duration.

Related: Victoria’s Secret Debuts Latest Tease Fragrance

The scent bar is Scent by Six’s third boutique in Singapore, with the other locations in Bugis Junction and central Singapore. It features a collection of home and personal fragrances with specific touchpoints designed for an ergonomic flow.

Scent by Six’s latest scent collection, Sleep, Returns, is intended to heal and soothe mental wellness, drawing inspiration from the Six of Swords tarot card. The collection was developed with the Sleep Accord fragrance by Takasago.

The fragrance is a woody, citrus, aromatic scent with top notes of lemon, lemongrass and pine needle and middle notes of cedar leaf, cedarwood and hinoki. Sleep Accord comprises the bottom notes, featuring patchouli, sandalwood and benzoin.

Clara Yee, creative director of In The Wild and appointed designer of the scent bar, says, “The new scent bar by Scent by Six is an open and fluid space with a porous boundary, allowing guests to stumble upon and wander through the space that sits at a busy intersection at the entrance of Jem. The palette of soft sandstone pink, textured stucco walls, and luxurious brass, balance earthly tactile comfort with a touch of sophistication. Just like the flagship Somerset boutique, the scent bar at Jem exudes a home-like hosting experience, creating islands over which to have conversations, linger and discover the scents.”

Ngo Lee Yian, executive director of SAMH, says, “We are heartened by Scent by Six’s continuous effort to promote mental health awareness for the community and are thankful for their generous donation pledge for the second year.”

Want to know everything going on in flavor & fragrance? Sign up for P&F+'s newsletter. You can also follow along on Instagram and LinkedIn.

More in Fine Fragrance