Symrise Releases Global Spices Study


Symrise Flavors has developed flavors, seasonings and product literature based on its in-depth study of Latin American, North African and Southeast Asian foods and beverages.

Brochures and booklets include:

  • Regional Mexican Seasoning Concepts booklet—Featuring recipes showcasing spices and seasonings commonly used in the Puebla, Oaxaca, Yucatan and Baja regions. Other brochures include:
  • Latin American Tastes that Go Beyond Mexico brochure—With recipes from chefs in Cuba, Brazil, Puerto Rico, El Salvador and Peru
  • North African Seasoning Concepts brochure—Featuring recipes that include piri piri hot sauce, harissa, Moroccan barbecue spices and the spicy blend berbere
  • Inspirations from Southeast Asia booklet—Defines cooking styles and seasonings from Vietnam, the Philippines, Thailand and Malaysia, with recipes for dishes from each country

Said Dylan Thompson, marketing and consumer insight manager: “Along with the input of our chefs, we were driven to create flavors and seasonings based on the growing interest in Latin American cuisine of every kind and the increasing awareness and popularity of spices found in North African and Southeast Asian foods. We encourage our customers to request informative literature, gathered from our hands-on exploration of these areas. We also invite customers to request samples of Symrise flavors and seasonings that deliver authentic taste experiences of the countries and regions we have cited. Customers will discover previously unexplored ethnic spices and seasonings that have their roots across the continents.”

He adds: “The informative literature about spices and seasonings from Latin American, North Africa and Southeast Asia was compiled through Symrise’s wide array of global research tools, including Chefs United, our online community of 35,000 chefs sharing their expertise; the Flavor Designers Club, our online panel that is comprised of ‘foodies’; and, the knowledge gathered from experiential treks undertaken by our flavor team. These diverse tools enabled us to integrate the insights of professionals and consumers alike so we can provide a complete understanding of the spices and seasonings that are driving the trends that lead to successful product development. And with that understanding, we were able to develop flavors and seasonings that deliver a truly authentic experience from these regions.”

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