World Perfumery Congress 2024 is set to host an Opening Cocktail Reception on June 24 (6 p.m.-8 p.m.) sponsored by Moellhausen at Palexpo, be sure to plan your itinerary accordingly! Use this evening to network, reconnect and lay the groundwork for the three-day event filled with conference sessions and expo hall excitement. Light bites and cocktails are included for the Opening Cocktail Reception with your WPC registration.
Speaking of itinerary, hotel information can be found by visiting https://worldperfumerycongress.com/travel-info/. Visit worldperfumerycongress.com to register at the early bird registration rate.
Attendees can also snag tickets for 1 day expo hall only. More details can be found on the registration page.
The time has finally come to register to gather, educate and connect with the key players in the global fragrance industry! On behalf of presenters American Society of Perfumers, and produced by Allured Business Media, we are proud to announce that the World Perfumery Congress (WPC) is heading to Geneva, Switzerland, June 24-27, 2024, at Palexpo.
Light bites and cocktails are included with your WPC registration for the Opening Cocktail Reception.Peter Wynn Thompson
The event hosts an expo hall, networking opportunities and conference sessions. WPC is the global stage for fragrance creativity, ingredients, technology and business—providing the ideal forum for discussing the industry’s latest issues and breakthroughs.
In preparation for WPC, we've connected with ASP board members, Lionel Nesbitt, Paula Kundu, Delphine Perdon Rupnow and Vince Kuczinski for new and seasoned attendees, what they're looking forward to most and how to maximize your experience.
Begin networking early by attending the WPC Opening Reception Cocktail on June 24.Peter Wynn Thompson
Topics at this year's conference will include:
- Which Claims are Winning in Fragrances with Euromonitor
- The Real Time Data That Made Pura a Unicorn with Pura CEO Bruno Lima and Chief Fragrance Experience Officer Mara Dumski
- The Making of American Legends with fragrance expert, taxonomist and author Michael Edwards
- The Perfumer's Take on Artificial Intelligence Panel with senior perfumer Linda Song (Givaudan), senior perfumer Pierre Guéros (Symrise) and Project Manager Simon Van Cauwenberge (FOODPAIRING AI)
- Understanding & Capitalizing on Gen Z’s New Olfactive Codes
- Documenting Scent Through History
- The Development and Improvement of the Digital Scent Players
- Perfumers and Research: 150 Years of Vanillin
- Understanding The Supply Chain of Natural Ingredients Roundtable moderated by Dominique Roques at Balsam Consulting
- Driving the Future of Responsible Fragrance Stewardship with Fragrance Creators Association Farah K. Ahmed
- ... and more to be announced!
In addition, the event will feature a bustling expo hall featuring unique fragrance ingredients from every corner of the globe, as well as the latest scent technology innovations. Interested in exhibiting? Contact Paige Crist ([email protected]). See who is exhibiting!
Students are encouraged to attend the event and may qualify for a discounted rate. Please email a copy of your valid student ID or unofficial transcript from an accredited fragrance institution to [email protected] to receive your discount code. Please allow 24 hours to respond.
