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Section: Fragrance > Trends
Personal Care/Beauty
Dove Launches Personal Care Collection with Crumbl Cookies
The collection will be available exclusively at Walmart for a limited time.
Ambient Scent
Givaudan Lets You Rise and Shine to Digital Scents
Wake up and smell the coffee, chocolate, peppermint and paradise with Givaudan's latest investment, the Sensorwake alarm clock.
Trends
Mintel Reports Women Want to Smell Like They Feel
Research shows mood is among the most popular motivators of fragrance choice for women.
Trends
What Scent Trends are Millennials Looking for in 2017?
The results are based on 2 million fragrance search inquiries and may give insights into shopping habits of millennials.
Trends
Aggressive New Product lntroductions— A Necessity in a Mature Market
One of the techniques that the automotive, electronics and other industries have used to combat market maturity has been to aggressively introduce new products at the very time of maturity. While this technique may appear to be very risky, it is almost a necessity to introduce new products during maturation of a market in order to regain the customer’s attention and stimulate new interest in the industry’s products.
Fragrance
Scentbird Launches Curated Collection of Perfume Brands from Neiman Marcus
The collection will include 30 fragrances curated by Neiman Marcus available through Scentbird’s flexible subscription model.
Trends
First Look: Inside the New Symrise Perfumery School in India
With developing markets and Asia-Pacific providing significant sales boosts, Symrise establishes a new resource for the perfumers of tomorrow
Trends
WPC PREVIEW: Defining the Winners and Losers in Fragrance’s Future
Jack DiMaggio on relevant innovation, differentiation and revising cost structures.
Trends
Lisa Piccininni, Out of Retirement and into the Essential Oils
Lisa Piccininni, formerly retired from PepsiCo after spending the last 16 years as an associate manager of procurement, has decided to accept a new position at Ultra International Inc. as the new general manager.
Trends
Organic/Ethical/Natural Beauty Category Reaches 16% of Global Launches
Larger percentage in United States
Fragrance
Luxury Perfume Market Expected to Reach $45.8 Billion by 2033
North America is expected to have the largest market share.
Personal Care/Beauty
Deodorant at Your Door: Myro Releases Subscription-Based Line
Naturally formulated, the line of deodorants will feature five gender-inclusive scents, including an orange, juniper and sunflower.
Regulatory & Research
WPC
Exclusive: Christian Seufert and the Evolving Fragrance Landscape
Christian Seufert, president, BASF aroma ingredients, shares his perspective on the evolving fragrance landscape during the
World Perfumery Congress
' vibrant exhibition hall.
Trends
Mintel Reports Women Want to Smell Like They Feel
Research shows mood is among the most popular motivators of fragrance choice for women.
Trends
Christian Dior and Louis Vuitton Offer New Perfume Workshops
“Les Fontaines Parfumées” are the creative perfume workshops that have been developed by the master perfumers of Christian Dior Parfums and Louis Vuitton.
Event Coverage
The Chinese Flavor and Fragrance Industry—Local to Global?
Can the country's industry expand and evolve to become a multinational contender?
Trends
Paris Fashion School Launches Perfume and Cosmetics Management MBA
IFA Paris will launch a new class for MBA students looking to succeed in the beauty industry.
Ingredients
[update] Discover The Latest "Perfumer Notes" Columns of 2022
In this monthly column, perfumers share various insights behind a chosen ingredient in formulations and beyond.
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