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Section: Fragrance > Trends
NPD's data has revealed resilient sales for fragrance in 2021.
Fragrance Boomed During Mother's Day 2021
Per NPD, fragrance sales grew 33% compared to pre-pandemic 2019.
May 26th, 2021
Photo provided by Amkiri
Visual Fragrances: The Latest Application Trend?
Fragrances are no longer just for the nose. Amkiri Ltd has released a patented visual fragrance, in the form of a crème-like ink for the skin.
Mar 22nd, 2018
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Jean Blanc Releases Toujours Rose Fragrance
Created by Alpha Aromatics and Gynex Fragrances, the Toujours Rose fragrance is a fresh and floral scent for women.
Jun 26th, 2018
Photo provided by Parlux Fragrances LTD
Kenneth Cole Launches Customizable Fragrance Collection
After fifteen years, Kenneth Cole has launched Kenneth Cole for Him and Kenneth Cole for Her, along with a line of fragrances to be layered with the two scents.
Feb 5th, 2018
SC Johnson Announces Exclusive Fragrance Palette
Palette provides a comprehensive list of its ingredients, available for consumers.
Jan 30th, 2012
2011 FiFis Celebrate Fragrance Winners
Fragrance industry recognizes a range of honorees at 17th annual ceremony
May 26th, 2011
Freedonia Releases Flavors & Fragrances Forecasting Study
Shows increasing market demand for flavor and fragrance products, particularly natural options for food, cosmetics and toiletries, and air care through 2014 and beyond
Feb 22nd, 2011
Fragrance Market Smelling Sweet in Brazil
Euromonitor looks at the growth possibilities for the premium fragrance market in Brazil, urged on by the Internet and lower unit prices.
Mar 25th, 2013
Read back on the headlines that have shaped fragrance news over the last year.
Recent Fragrance Industry Studies & Market Trends
Read back on the headlines that have shaped fragrance news over the last year.
Dec 16th, 2022
@kkwfragrance / via Instagram
Kim Kardashian Enters Fragrance Market
Kim Kardashian West has launched KKW Fragrance, a series of three fragrance that includes notes of gardenia, citrus and oud.
Nov 29th, 2017
Fragrance purchasing and usage were paused during the pandemic, but NPD data shows most consumers have returned to the category.
Report: Recent Fragrance Usage Evolution
Fragrance purchasing and usage were paused during the pandemic, but NPD data shows most consumers have returned to the category.
Sep 8th, 2021
Fragrance Trends in Hair Care
The key impact of scent
Dec 31st, 2008
The dynamics of fragrance marketing
Fragrance suppliers have traditionally developed fragrances with limited knowledge of the components which characterized the total package. We would like to see the 1980s emerge into an era in which we will be afforded the opportunity of developing highly specialized fragrances; ones which would be finely tuned to and illustrative of the "total package" concept.
Apr 14th, 2016
Generation Z (born between 2000 and 2010) is set to become the most influential group of consumers over the coming decade.
Iberchem's 2021 Fine Fragrances Trends
Generation Z (born between 2000 and 2010) is set to become the most influential group of consumers over the coming decade.
Dec 17th, 2020
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Bell Flavors & Fragrances Acquires Sillage Aromatique
On October 3, Bell Flavors & Fragrances acquired Sillage Aromatique—the fragrance division of Nardev Chemie Pte, Ltd—in Singapore.
Oct 19th, 2016
The Rise in Natural Functional Fragrances
Mintel explores the dramatic growth in natural functional fragrances
Nov 12th, 2008
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IFRA UK Fragrance Forum Announces Speaker
The speakers for the 2016 IFRA UK Fragrance Forum have been announced.
Aug 1st, 2016
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Smell the Fragrance Trends this Season
Fragrance house, Berjé, shares insight on winter's fragrance trends.
Dec 15th, 2015
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