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Section: Fragrance > Trends

Link Roundup: Cyber Anthropology

The fragrance conversation moves online -- blogs, video and more.

The report covers insights on major trends, key growth drivers and more.

Report: Fragrance Ingredients Market Growth

The report covers insights on major trends, key growth drivers and more.

Guest Column: Vanilla Market Report

The question then is, when will the market resume its upward trend? The answer is: probably today

Fragrance Market Results and Outlook

Fragrance market contraction to continue multi-year, growth in celebrity scents, uncertainty in naturals/organics

The global perfumer market size is expected to reach $43.2 billion by 2028, growing at a CAGR of 5.0%.

Report: Global Perfume Market Value

The global perfumer market size is expected to reach $43.2 billion by 2028, growing at a CAGR of 5.0%.

The Future for Olfactory Research

For whatever reasons, until relatively recently the fascination with the sense of smell was the province of the perfumer, the novelist and essayist, and the occasional scientist. This has now changed and we are in for some big discoveries and, almost certainly, some big surprises as well.

Circana advises almost 7,000 brands and retailers worldwide.

IRI & NPD Rebrand as Circana

The two companies merged in August 2022 following the majority stake acquisition of IRI by NPD investor Hellman & Friedman (H&F), a private equity firm.

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Perfume Experiences the Gender Revolution

According to a GlobalData report, gender-neutral fragrances are expected to see strong growth due to many consumers preferring to use scent as a way to express themselves, despite gender norms.

The aromatherapy diffuser market projects to grow at a 7.98% CAGR through 2026.

Report: Aromatherapy Diffuser Market Trends

The popularity of essential oils and increased awareness of a healthy lifestyle are some market drivers identified in Market and Research's report.

Guest Column: Vanilla Market Report

Between bear and bull

This list includes new fragrance and candle launches, just in time for Mother's Day.

Mother's Day Fragrance Round Up

This list includes new fragrance and candle launches, just in time for Mother's Day.

Ex Nihilo's Idle Hour is designed to evoke a sensuous feeling familiar to photographer Amanda Charchian’s days in Los Angeles, especially during a dusty, hazy magic hour at the end of the day before night falls.

Recent Location-based Fragrance Launches

Designed to offer multisensory experiences, location-based fragrance products are having a moment.

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Raw Material of the Week: Magnolan

Floral fragrances and flavors can be used across a variety of compositions. Symrise has launched an ingredient, which consists of a floral odor profile with a citrus-like top note. Learn more about this ingredient and how florals can spread to the flavor side as well.

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Fragrance-Loving Women Rely on Emotion

Women love to treat themselves to new fragrances frequently, according to Scentiments data. Men, on the other hand, don't shake up their fragrance choices as often.

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Infographic: Laissez Les Bons Temps Rouler

Or, "let the good times roll." What better way to celebrate Fat Tuesday than with rich aromas and flavors? Check out some flavors and scents and see what inspires you.

Ginkgo Bioworks Raises Money To Expand

Ginkgo Bioworks announced that it has raised $45 million in an oversubscribed Series B round.

The Aroma Shooter uses technology to capture hand movements, like pointing, swiping or clicking, allowing the customer to interact with the interface without touching it.

Fragrance Discovery in the New Reality

Spurred by COVID-19, brands and retailers are utilizing technology to deliver scents in a safe and elevated fashion.

Arylessence Report Defines 10 “Deep Trends”

Arylessence TrendWatch also predicts fragrance and flavor ideas that will inspire consumers in 2010.

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