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Section: Fragrance > Trends
Fragrance
Spritzing to Success: Annette Green’s 40-Year Fragrance Journey
“Annette was at the forefront of developing a framework for the industry,” said Rose Marie Bravo, former chief executive of Burberry.
Ingredients
The Juice: Julian Sarkar of Zanos
Finding your niche as a new business is always going to involve a little bit of trial and error, Sarkar shares his story of selling fragrance materials in the UK.
Fragrance
ZEYA Introduces Portable Diffuser, Four New Scents
The compact, battery-powered diffuser uses a proprietary fan system, and the collection includes four new functional scents.
Trends
This is What Your Zodiac Sign Smells Like...
On average, 80% of people prefer their zodiac sign’s perfume over the other 11.
Fine Fragrance
Scentbird Matches Latest Fragrances to Zodiac Signs
The list matches Dolce & Gabbana 18 La Lune to Pisces, for the sign's artistic and visionary characteristics.
Fine Fragrance
Gen Z is the Key to Fragrance Growth
Gen Z shoppers are also most likely to buy a scent for themselves several times a year, compared to other age cohorts, though all generations seek to treat themselves to fragrances.
Trends
AXE Commissions Survey to Reveal Gen Z Fragrance Preferences
The survey revealed five distinct categories that are popular among young consumers and inspire confidence and charisma.
Fine Fragrance
Scent and the Spirit: Fragrance in Zoroastrian and Jewish Traditions
From flames of righteousness to scent in scriptures, these two ancient faiths provide an interesting look at the ritual and ceremony behind some of the world’s most coveted ingredients.
Regulatory & Research
Unilever's Cleanipedia Harnesses TikTok to Track Gen Z’s Spending
Since Unilever began posting on the platform in 2023, Cleanipedia has seen traffic increase by a third, reaching a total of over 2.4 billion views globally.
Fine Fragrance
Bridging the Gap: How Iconic Scents Are Being Repackaged for Gen Z
Matthieu Befve, Givaudan head of Fine Fragrance North America shared, "The Haute Parfumerie segment is one of the fastest-growing markets that resonates with the Gen Z consumer."
Trends
Report: Fragrance Expected to Bloom in Brazil during 2012-2017
By 2017, the fragrance industry will have the largest share among all Brazilian health and beauty industries, research firm Canadean forecasts.
Trends
Report: Worldwide F&F Market Expected to Reach $26.5B in 2016
Market research firm Freedonia cites rising personal consumption in emerging economies as a growth driver
Trends
Global Essential Oil Market to Grow at 8.1% CAGR from 2023-2031
Oils that are known to support physical, mental, emotional and spiritual well-being as well as sound sleep, are contributing to the market growth.
Trends
4 Trends Shaping the Fragrance, Cosmetics and Toiletries Market
US economic downturn, the rise of naturals and organics, further consolidation, and blogger power
Trends
42% of Shoppers to Purchase Perfume/Cosmetics for Holidays
A new survey posted by Datamonitor (for American Express) shows that 42% of consumers plan to buy perfume/cosmetics this holiday season.
Trends
Stephen Manheimer Looks Back at 40 Years of Game Changers
Much has changed since the 1974 meeting of the Essential Oil Association (EOA), according to Stephen Manheimer.
Fine Fragrance
Mary+Jane Launches Blue Dream Perfume on 4/20
Mary+Jane will launch Blue Dream on April 20, 2018, which will be a cannabis-inspired fragrance with floral, spicy and light scents.
Trends
Italian Fragrance Market Growth Not to Exceed 2% Until 2017
Economic pressures are weighing down results; men's fragrances are expected to grow more than women's fragrances, but not by much, Canadean says.
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