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108 Results
Type: Article
Section: Fragrance > Trends
Trends
The Last Word: Sustainable Beauty in Naturals—Ylang-ylang and Vanilla
A conversation with Michel Girard, Remi Pulverail and Rodrigo Flores-Roux of Givaudan.
Trends
Forward Thinking: Enchanted By Vanilla
Consumers still have a sweet spot for this tried-and-true flavor and fragrance.
Trends
Forward Thinking: Sweet on Vanilla
Vanilla has warmed its way into flavorists' and perfumers' palettes as a classic, yet on-trend ingredient
Trends
The Juice: Dr. Wolfgang Krause
Krause’s work with geraniol, citral and menthol introduced him to the world of flavor and fragrance where he continues to foster an advocacy for the industry by active participation in the community and education to the trade and public.
Ingredients
Fragrancing Products at Johnson Wax
Question number one, where do our product ideas come from? Second, what is S. C, Johnson’s new product philosophy, particularly with regard to fragrance? What are the logistics? Procedurally, how do we go about fragrancing products? What happens to perfume submissions after they arrive in-house? I would like to provide you with the answers to these questions. I will not, however, spend much time on specific product evaluation techniques.
Trends
The Last Word: Joy Atkinson
The importance of fragrance in a competitive CPG landscape.
Trends
The Last Word: F&F Job Trends
In-demand jobs, challenges in the hiring process and a need for a new generation
Trends
Japan: A Fragrance & Flavor Journey
A sensory exploration from the WFFC
Ingredients
The Juice: Julian Sarkar of Zanos
Finding your niche as a new business is always going to involve a little bit of trial and error, Sarkar shares his story of selling fragrance materials in the UK.
Fine Fragrance
The Juice: Julie Pluchet – An Advocate for Scent
Developing a curiosity for fragrance at a young age, Julie’s career as a perfumer starts with a childhood game in guessing scents that leads her to create scents for niche and commercial brands, while advocating a stronger global perfumery community.
Trends
Fragrance Market in Japan
In this paper, I will explore the reasons that have prevented the Japanese fine fragrance market from expanding. Also, I will consider the relationship between consumer lifestyle and fragrance as well as the Japanese preference of fragrance.
Trends
The Juice: Neil Morris
“The hippies used to wear patchouli, sandalwood and ambergris,” says Neil, “but I would take those and blend them all together in a certain way—and people would say ‘Hey man, would you make me some of that oil?’ And that’s how I became known as the oil guy. It just sort of happened.”
Trends
The Juice: Ruth Mastenbroek
In an exclusive interview, Ruth Mastenbroek shares her experience as a budding perfumer in the industry whose job has taken her all over the world to ultimately create her own fragrance line.
Fine Fragrance
Fragrance: Creativity and the Job
Jeen-Claude Ellena has headed a group of perfumers that have been known for a philosophy of perfumery based on two principles 1. The number of materials that e perfumer can know well end use effectively is limited somewhere in the range of 400. 2. The most effective way to practice perfumery is as a group where a composition is openly discussed with a team as a way of developing the most effective and economical fragrance formula. In this article he explains this philosophy.
Trends
Is Just-in-Time Enough?
Assessing the impact of a just-in-time production strategy and its current effect on the recovering flavor and fragrance industry
Trends
Tomorrow—perfumes or just odors?
This is an attempt to clarify the ideal art of perfumery for which I and a number of my perfumer friends strive. We are perfumers who know very well that we must apply ourselves to the needs of business but who have not given up our art, believing that it is still possible to follow passionately our marvelous craft--a craft that is the source of so many artistic emotions and so many disillusions, like steppingstone along the path to creation.
Fine Fragrance
The Juice: Lisa Hipgrave, Director, IFRA UK
Moving from lab technician to perfumer quicker than you can sniff, Hipgrave’s journey into the fragrance world has led her to giving back to the industry.
Fine Fragrance
The Juice: Inside Givaudan Perfumery School
Along with rigorously memorizing 500 materials within the first several months, training to become a perfumer requires a fine balance of passion, creativity, patience and technical skill.
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