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159 Results
Type: Article
Section: Fragrance > Trends
Event Coverage
WFFC Trend Excursion Pursues Novel F&F Combinations
From cherry yuzu soda to Himalayan pink salt, event focuses on emerging and obscure sensory experiences.
Trends
India: The Crossroads of Flavor and Fragrance
There are eight magical ingredients that enhance both, traditional Indian cuisine and perfume. Angad Rai, master Indian specialty chef, Trident Bandra-Kurla-Mumbai, and Krishan Mohan, perfumer, share their creations and the role these ingredients play in each.
Trends
Rethinking Fragrance
From consumer discovery to product formats and unusual notes, perfumery is evolving faster than ever.
Ingredients
Non-Alcoholic Solvents in Multifunctional Fragrances
By replacing alcohol as the carrier solvent with biology-based hydrocarbons (BBHCs), it becomes possible to design and manufacture entirely novel multifunctional products that straddle the line between perfume and beauty care while carrying an “all-natural” certification.
Ingredients
Scent and Component Analysis of the Hybrid Tea Rose
The hybrid tea rose as a group is one of the major modern roses cultivated as a garden rose today. It was developed and has been bred since the latter half of the nineteenth century by cross breeding the hybrid perpetual rose with the tea rose.
Trends
Fragrance Trends: Global Fragrance -- Not Making Scents
The fragrance industry faces declining sales, increasing competition and a shorter shelf life. Valued at $25 billion last year, the global market for fragrance continues to flounder, with sales increasing at a rate that is slower than the average growth for the industry as a whole (see T-1). Why is this market proving to be such a challenge?
Trends
The Global Fragrances Market – Bringing Fragrances Closer to Consumers
The demand for premium fragrances has bright days ahead, but traditional brands (especially luxury designer brands) will need to adapt to face the growing competition from niche and “indie” players.
Trends
State of Fragrance Through 2018: The Rise of the Niche Fragrance
Niche fine fragrance segment has added more than $240 million to the fragrance market since 2014.
Trends
Rethinking Fragrance
Years ago, one could say that a great advertising campaign with a sexy or romantic theme would easily lure the consumer to the counter to make a purchase. The cliché that “sex sells” is not necessarily the case anymore. This article compares the olfactive and retail landscapes of then and now, challenges in the perfumery landscape, fragrance and brand DNA, and more.
Trends
Fragrance Trends
Nevertheless, all of these future trends could be modified because of the development and proper utilization of new synthetic products. Modern perfumery today has no room for the sleepy ways of the past. We are all living in the jet age of fragrance marketing. We are all put to the task to keep pace with this puIsating market.
Trends
Fragrance and Transparency
It is not coming because of any pending legislation, but rather because of a desire from consumers and some consumer goods companies to lift the veil of secrecy from fragrance ingredients.
Trends
Fragrance’s Moody Moment
Gen Z and Generation Alpha view scent through an emotional well-being lens; here’s what that means for the category.
Trends
Why Home Fragrance?
Why home fragrance ? Because it completes the home environment in the same way personal fragrance helps us complete our own self image. It is time to explore the public’s innate interest in fragrance. Once people become aware that they can choose a fragrance for their homes, they will seek it out and apply the final touch of fragrance to their home just as they do to themselves,
Trends
Fragrances and Sustainability
Assessing the impacts of changing consumer consumption habits, green chemistry, biotechnology and sourcing strategies.
Trends
Sustainability and Fragrance
Carbon footprints, naturals and synthetics, and the future
Regulatory & Research
Fragrance As a Trademark
Perhaps you or your clients should ask your trademark attorney to do an intellectual property audit of your inventory of product ideas for potentially protectable fragrance marks. The next time your customer smells your product, will they think of you?
Trends
Multidimensional Fragrances at Home
How the technical, hedonic and cost factors of the laundry and home care categories are changing the way fragrances are developed.
Trends
2014 Flavor & Fragrance Leaderboard
Perfumer & Flavorist magazine’s 2014 Flavor & Fragrance Leaderboard ranks the top companies in the industry. It also includes select exclusive insights from key executives on the state and future of the industry.
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