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Type: Article

Section: Fragrance > Trends

Forward Thinking: Sweet on Vanilla

Vanilla has warmed its way into flavorists' and perfumers' palettes as a classic, yet on-trend ingredient

Bloom, Groom or Doom—Market Research Study of the Men’s Fragrance Market

The year is 1977; the place, New York City. The American perfumers, creators of fragrances, are gathered for their 23rd annual summit conference. There is an apparent problem with the direction of the men’s fragrance market. 1977 should he different from 1967 and 1957— and, hopefully, from 1987. But will it be? Will it be business as usual this year, or will someone plant seeds of doubt, question the usual, suggest the non or un-usual? Will someone seek out the new trends as well as dusting off the old patterns? Will someone, perhaps, see where we have been? Where we are? And, where we are going?

Digitally Released Aroma and The Flavorist

Many of the most pleasurable culinary experiences happen before you take the first bite or sip: think of the enticing scent of pizza just coming out of the oven that makes you stop in front of a pizza place when you hadn’t even been aware that you were getting hungry; of the aroma of freshly brewed coffee that makes you forget the pain of having to get out of bed early; of the warm, subtle blend of spices and seafood and cream that makes your mouth water when the waitress puts a bowl of lobster bisque down in front of you.

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Fragrance Issues: Defining “Natural”

As the first personal care products bearing the Natural Products Association’s seal hit store shelves, an assessment of “natural” fragrances in personal care

Digitally Released Aroma and the Flavorist

In this technology, an aroma, dispersed in a specially selected solvent system, is adsorbed on a chemically inert carrier material, again selected for its compatibility within the total system, and released in a stream of carrier gas at an electronically controlled moment for a brief and precisely controllable time span through an outlet ergonomically designed to lead it to the consumer’s nose with minimal spill-over to the environment.

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Forward Thinking: Enchanted By Vanilla

Consumers still have a sweet spot for this tried-and-true flavor and fragrance.

Trend Trek

Highlights from the WFFC Excursion in Williamsburg, Brooklyn.

Beauty Foods to Personal Care Formulations

Functionality positioning key in fragrances and overall formulations.

6 Trends and Innovations in Ambient Scent

Books, Italy, and summer scents are popular home fragrance themes while collaborations, sustainable candles, and air care innovations continue.

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The Juice: Mandy Aftel – Changing the Perfume Game

Mandy’s avant-garde approach to perfume and flavor has created a portfolio of work that inspires her customers and readers.

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A New Scent Culture

Taking a leaf from coffee shops’ direct sale of sustainable beans, and following on from fragrance consumers’ interest in material origin and DIY blending, imagine the next wave of niche perfumery.

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Inside F&F’s Hottest Emerging Market

Africa is a diverse and culturally rich continent presenting a wide variety of market opportunities and ingredients for the fragrance and flavor industry.

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Christophe Laudamiel: Perfumer of the Future

Christophe Laudamiel has spent his career eagerly embracing what he sees as the future of fragrance, and in some ways he already lives there.

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Forward Thinking: Fragrances Spring Forward, Part 1

Current fine fragrance activity is being driven by experiential retailers, custom fragrance technology, natural fragrances, gender-fluid launches, hero ingredients, eye-catching packaging, book releases and beverages using scents to enhance the olfactory experience.

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Forward Thinking: Sensory Sensations

New and interesting sensory concepts, products and restaurants continue to be introduced, such as flavor-enhanced products, mashups, edible nail polish, lifestyle destinations, scented spaces and immersive experiences.

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Forward Thinking: Fragrances of the Moment

Fine fragrance continues to be a competitive landscape, with a plethora of fragrance applications and choices across all distributions. With a myriad of options, consumers are no longer confined to fine fragrance for a memorable fragrance experience.

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Forward Thinking: Fragrance Frenzy

Vying for consumers, fine fragrance market activity is being driven by genderless fragrance directions, fragrance books, attention grabbing packaging, store experiences, sampling and technology.

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Forward Thinking: Scented Air

Fragrances are becoming more sophisticated across aircare and candle categories as new product launches are featuring multi-layering and scent control.

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