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Person lathering hair with shampoo while washing, hands visible applying white foam to wet brown hair

Iberchem Combines Fragrance Blooming and Neuroscience in Nubirawave

New digital platform targets fragrance performance and emotional benefits in rinse-off products, expanding the company's data-driven approach to fragrance creation.

Iberchem corporate building facade with blue metal paneling and glass windows

Scaling Fragrance: Iberchem on Growth, Emotion and the New Creative Tech Era

Modern laboratory with fragrance bottles on display shelves and researchers in background

Fragrance Leaders & Newsmakers 2026: The Great Reset—Leadership Shifts and the 4 Forces Driving the Industry’s Future

Insights from major fragrance houses and upstarts reveal a future defined by the complex, yet integrated, dynamics of human creativity, scientific precision and hyper-local market relevance.

Blue-toned still life with perfume bottle, pink leaves, and smooth stones

How Neuroscience Research is Driving the Functional Fragrance Movement

Learn about the intersection of perfumery and neuroscientific research in this technology roundup.

Person in mint green t-shirt checking fitness tracker on outdoor walkway

Iberchem Introduces VernovaPure Pro, Provides Next-Gen Solution for Malodor Control

“This innovation will enable us to provide a more precise and integrated approach to malodor control," said research team lead.

Iberchem corporate headquarters with blue and white modern architectural design

[podcast] Talking Iberchem's Leadership in Flavor and Fragrance with Sara Saad

Iberchem's commercial director discusses how the company remains a key solution provider for its customers.

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Malodor Technology is Meeting Consumer Needs with Fresh Solutions

This roundup of technologies demonstrates how four companies are innovating olfactive technologies to eliminate bad smells and enhance good ones.

Screenshot 2025 04 02 At 12 57 57 Pm

Top 5 Fragrance Headlines of March 2025

Check out our most popular fragrance articles from the past month.

Iberchem's WaveMotion® is a neuroscientific investigation program to scientifically evaluate the impact of fragrance on human psychology and physiology. Scroll to tune in!

[podcast] Exploring Iberchem’s Wavemotion® Program and the Future of Fragrance Innovation

Let's explore the groundbreaking WaveMotion® program, where neuroscience meets fragrance creation.

Iberchem announced a new site in China is set to be commissioned in 2025 and will feature laboratories, R&D facilities, offices, and manufacturing facilities.

Iberchem SAU 2024 Leaders & Newsmakers

Iberchem shares 3 company highlights from 2023, influencers for innovation in 2024 and beyond as well as company goals.

Iberchem Air Care 01

[Podcast] Global Fragrance Development Manager Discusses Home Care Segment Advances & White Space

Discover the latest trends driving innovation, evolving technologies and white space in the home care fragrance market.

José Balibrea, Managing Direct of Iberchem Group, Francisco Aguilera, Ambassador of Spain in Indonesia, Pierre Marchadier, General Manager of Iberchem Indonesia, Yong Chuan Lew, Regional Director, Fragrances & Flavours Asia, Croda.

Iberchem Debuts Creative Center in Indonesia

The center features sampling and application labs as well as testing cabins for personal care and home care products.

Iberchem's first variant of Vernovacaps has been formulated for fabric softeners but will eventually be extended to other range of products such as personal care.

Iberchem Launches Vernovacaps Biodegradable Fragrance Encapsulation Technology

Iberchem's first variant of Vernovacaps has been formulated for fabric softeners but will eventually be extended to other range of products such as personal care.