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[podcast] Exploring Iberchem’s Wavemotion® Program and the Future of Fragrance Innovation

Iberchem's WaveMotion® is a neuroscientific investigation program to scientifically evaluate the impact of fragrance on human psychology and physiology. Scroll to tune in!
Iberchem's WaveMotion® is a neuroscientific investigation program to scientifically evaluate the impact of fragrance on human psychology and physiology. Scroll to tune in!
courtesy Iberchem
This podcast is sponsored by: Iberchem Sa

In this episode of the Two Sense podcast, sponsored by Iberchem, Perfumer & Flavorist+ managing editor Jenna Troyli sits down with Vasco Fontes Marques da Silva, biomedical engineer and fragrance neuroscience technology specialist from Iberchem’s Technologies Department.

Together, they explore the groundbreaking WaveMotion® program, where neuroscience meets fragrance creation. Silva delves into how scent influences psychological and behavioral responses in consumers and shares the long-term vision for WaveMotion® in shaping the future of the fragrance industry and enhancing consumer engagement.

Don’t miss out! Register now to listen in for free.

Vasco Fontes Marques da Silva, Biomedical Engineer and a Fragrance Neuroscience Technology Specialist at IberchemVasco Fontes Marques da Silva, Biomedical Engineer and a Fragrance Neuroscience Technology Specialist at Iberchemcourtesy of Iberchem

This Episode's Guest: Vasco Fontes Marques da Silva 

Vasco Fontes Marques da Silva is a Biomedical Engineer and a Fragrance Neuroscience Technology Specialist within Iberchem's Technologies Department. Silva's focus is on neuroscience applied to olfactory perception and the impact of odors on brain oscillations. He has experience of the analysis and interpretation of various physiological signals, such as electrocardiography, galvanic skin response and other measurement techniques.

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