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Section: Fragrance > Ambient Scent
Fragrance
Top 5 Fragrance Headlines of July 2025
Discover which articles on fragrance caught our readers' eye.
Ambient Scent
Pura Partners with Kenneth Cole on Fragrances
The fragrances were created using VivaScentz, a fragrance design tool that allows perfumers to create compositions that can enhance wellbeing.
Ambient Scent
Scentsy Adds to its Disney Fragrance Collection
Scentsy has launched Lady and the Tramp and The Little Mermaid inspired fragrances.
Ingredients
The Role of Fragrance in Product Development
The goal of my presentation is to provide the perfume industry with our view of fragrance as a key material in cleaning products. Fully realizing that most perfumers see fragrances with artistry and passion, I must confess that I am treating perfume as simply a raw material used to create another product.
Ambient Scent
U.S. Home Fragrance Market Glows in 2017
Influenced by e-commerce and unique retail models and led by the candle market, the home fragrance market saw strong growth in 2017.
Fragrance
Tyrese Launches Beautiful Pain Home Fragrance Collection
Singer and actor Tyrese Gibson partnered with Wick and Glow Candle Company to create a collection inspired by his seventh album.
Fragrance
Top 5 Fragrance Headlines of March 2025
Check out our most popular fragrance articles from the past month.
Fragrance
The Fragrance Foundation 2025 Award Winners Announced
The event celebrated excellence and innovation in American fragrance in 19 categories.
Fragrance
Top 5 Fragrance Headlines of June 2025
Check out what our readers connected with the most last month.
Fragrance
Unilever Opens US Fragrance Lab in Connecticut
The new fragrance lab will serve as a collaborative space for perfumers, scientists and product developers.
Ambient Scent
Febreze Releases Astrology-paired Car Fragrance Collection
The car vent clip fragrances are designed to pair with each zodiac sign.
Ambient Scent
Linking Scent and Well-being Through Functional Fragrance
Looking into the new generation of alluring mood-boosting scents steeped in wellness.
Regulatory & Research
Patent Pick: Are Your Fragrance Emissions in Order?
Volkswagen is getting its emissions act in order. On that "note," it's time the fragrance industry does the same. According to this patent, there's a better way for emanation devices to release air freshener, insect repellent, sanitizers and more to our surroundings.
Ambient Scent
Inside Fragrance: Evolution of an Air Care Giant
P&F
's January issue takes a look at the evolution of Procter & Gamble's Febreze brand (page 18). Here,
GCI magazine
explores how Hettich has made the brand a huge success and what is in store next
Ambient Scent
Nest Fragrances Sparkles and Shimmers With Holiday Scent
The new fragrance will feature the scent of pink champagne along with hints of crème de cassis, cranberries and wild fig.
Event Coverage
Top 3 Fragrance Ingredient Trends from SIMPPAR 2025
Fragrance industry leaders showed ingredients and innovation all dedicated to sustainability.
Ambient Scent
Drake Announces Candle Relaunch With Better World Fragrance House
All but one fragrance from the collection will be relaunched.
Event Coverage
Mark Your Calendars, March 21 is National Fragrance Day
In response to the digitization of fragrance, Levy announced that the association will launch its trademarked National Fragrance Day on March 21.
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