Brian May, lead guitarist of the rock band Queen, has launched his own fragrance, called Save-Me Perfume.
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The fragrance, Save-Me, was created with Sergio Momo, founder of Xerjoff and will benefit the Save Me foundation, an animal welfare organization.
The fragrance notes include pink pepper, jasmine, chamomile, cyclamen, tuberose, mimosa, ylang ylang, gardenia, sandalwood and musk.
It is available in a 50 ml bottle and retails for €197 while the limited-edition signed version retails for €410.
The association works in partnership with NGOs, the government and the business field with the aim of bringing change at all sustainability levels.