Wikiparfum, created by Bestiario in collaboration with Puig, is a website designed to find consumers the right perfume for them.
The website has two options to guide consumers to a fragrance: either explore by brand or explore by raw material.
Explore by brand shows a given perfume's ingredients and gives a list of other perfumes with similar notes.
Related: Perfume Genius.
Explore by raw material shows a list of scent families and ingredients. Consumers can narrow down the scents they are interested in and Wikiparfum will give recommendations of fragrances that contain those ingredients.
This option is an alternative to going into stores or a way for consumers to narrow down to a few fragrances to test when they do go in.