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Scentisphere Launches Scratch’nSniff Stickers

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The stickers use its Rub’nSmell scent technology. Photo: Scentisphere.

Scentisphere has launched Scratch’nSniff stickers using Rub’nSmell scent technology, per Label and Narrow Web.

Related: iD Scent Launches Fragrance Samplers

Rub'nSmell is a scented varnish that prints in-line like a fifth color directly on the ad itself, featuring up to three fragrances on a page. It is essentially microencapsulated fragrance oil dispersed into a printable coating.

This includes folding cartons, primary labels, shrink sleeves, flexible packaging and blister packs.

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