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Henry Rose to Launch Windows Down Eau de Parfum

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The fragrance will debut April 19, 2021.

Henry Rose, a line of transparent and sustainable personal care products founded by Michelle Pfeiffer.

Related: Revlon Partners with Megan Thee Stallion and Sofia Carson

Windows Down consists of:

  • Top notes with neroli, grapefruit and earl grey tea accord.

  • Middle notes with broom abs Italy LMR, jasmine absolut sambac LMR and orange flower.

  • Bottom notes with moss, amber, guaiacwood and musk.

The fragrance is 100% transparent with its ingredients, as well as EWG verified and Cradle to Cradle certified.

To coincide with the launch, Henry Rose will debut its first creative campaign, street cast and shot in Los Angeles. The campaign spotlights everyday people and what Windows Down and personal freedom means to them. The launch date is scheduled for April 19, 2021.

Pfeiffer said, “Windows Down is inspired by personal freedom. It evokes a feeling of letting go and letting life lead you. We’re all looking forward to fresh energy and new beginnings. I hope this fragrance transports you to a place where you feel free, hopeful, and full of possibility.”