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Section: Fragrance > Trends

Celebrating Scent: the ASP Symposium

The biannual event focused on challenges facing perfumery and the great creative talents behind the industry.

Thinking Globally: the Science of Sensory Experience

Highlights from the Second Annual Flavor, Fragrance and Perception Conference at Rutgers University.

The Story Behind the Launch of Sophia

They used to say that the fragrance and cosmetic industries were recession proof. Obviously, that is not true. But I think we are definitely more recession resistant than many, many other industries, After all, a new creative fragrance and a new marketing strategy do not require great capital expenditures. We do not have to build a new plant or put new smokestacks on our existing plants. All we need is the enthusiasm and the devotion that our great industry built.

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Fragrance Fixatives Market Stays Stable through 2025

Per a recent report, the fragrance fixative market is projected to reach $1.79 billion by 2025, as consumer demand rises globally.

Across both prestige and mass outlets, the holiday season remains of particular importance to the fragrance category, with the fourth quarter representing over 40% of annual sales within each channel.

What’s in Store for Fragrances this Holiday Season?

Circana releases its annual U.S. Holiday Shopping Intentions Report, which gives key insights into fragrance trends for the holidays.

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Method Shines With Metallic-scented Personal Care Products

“We're thrilled that our Urban Metallics look and feel more like home accessories than cleaning products, yet we're just as excited about what's inside our naturally derived products as what they look like.”

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Givaudan Puts You to Sleep With DreamScentz

A recent patent-pending technology by Givaudan is looking to improve quality of sleep through the power of scent.

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Somerset House Takes a Walk Through Scent History

"Perfume: A Sensory Journey Through Contemporary Scent" opened at London's Somerset house, celebrating the fragrances of the 20th century (with the help of principal partner Coty).

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Scent and Spirit: Fragrances in the Vedic Tradition

The correlation between scent and spirit was first said to be discovered and documented by the ancient Indian scriptures, the ‘Vedas’ that date back nearly 8,000 years.

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Smoke, Leather & Tea: A Survey of 2015 Trends

A recent spate of trend reports for the year heightened the emergence of unique ingredients, sensory combinations and global influences. Herein is a survey of some of the year’s leading themes.

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This is What Your Zodiac Sign Smells Like...

On average, 80% of people prefer their zodiac sign’s perfume over the other 11.

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2018 Experimental Scent Summit Details Revealed

At the second annual Experimental Scent Summit, olfactory artists will meet and discuss challenges of working with scent in art.

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Scent & Spirit: Poisons, Potions and Perfumes

Danger and beauty have always gone hand-in-hand—or in this case, nose-in-heart—when it comes to some of the world’s most poisonous flowers. Here, we take a historical sniff at how oleander, datura and belladonna among others have been used for centuries in fragranced potions; with recent perfumers paying homage to the flowers’ alluring powers in the niche fragrance scene.

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Selena Gomez Shines as Pantene's Ambassador

Selena Gomez becomes Pantene's new ambassador.

P&G Takes Steps Towards Smart Home

P&G announced a new product when, connected with a smartphone app, gives homeowners complete control over the scents of their home.

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Patent Pick: Semi-synthetic Fragrance Production

Patent Picks are chosen by the editors from publicly available sources. Today's highlight describes a semi-synthetic route to produce fragrance compounds.

According to NIQ, the most shopped categories on TikTok Shop include lip cosmetics.

Decoding TikTok Shop's Beauty Sales

NIQ's John Busardo said, "TikTok Shop is a rapidly growing platform, and brands and retailers need to understand how their products are performing on it."

Baccarat Rouge 540 extrait de parfum by Maison Francis Kurkdjian is a luxurious woody fragrance with notes of grandiflorum jasmine, bitter almonds and a musky and woody accord.

Pop Sugar: 19 Best Starter Fragrances

Some ideal first fragrances identified by Pop Sugar include offerings from Dolce & Gabbana, Chanel, Tom Ford, Byredo and more.

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