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Section: Fragrance > Trends

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WPC Exclusive: Christian Seufert and the Evolving Fragrance Landscape

Christian Seufert, president, BASF aroma ingredients, shares his perspective on the evolving fragrance landscape during the World Perfumery Congress' vibrant exhibition hall.

FiFis Encourage Entries for 2012 Ahead of Deadline

Deadline for most categories is Friday, January 20

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Out of the Tube: Expanding Oral Care's Sensory Experience

Could a strategic shake-up in flavor development trigger some surprising effects in other olfactory product categories?

The Middle East fragrances market exhibits high growth potential, owing to the constantly increasing consumer demand for personal care products.

Middle East Fragrances Market to Exceed $4 Billion by 2027

The Middle East fragrances market exhibits high growth potential, owing to the constantly increasing consumer demand for personal care products.

32nd International Days of Essential Oils & Extracts

Cinnamon, patchouli, vetiver, osmanthus, extraction techniques and more.

Deadline for 2012 FiFi Tech Award Entries Extended

Entries now being accepted until Wednesday, February 8

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[update] Pantone 'Energizes and Enlivens' with Color of the Year 2019

The color, which "energizes and enlivens with a softer edge," represents the fusion of natural life, Pantone explained.

Establishing and Operating a Fragrance House in the Middle East

There are various factors that made Dubai an attractive region for a growing fragrance house. “There is a large availability of good staff with a great work ethic,” says Chris Pickthall, CPL Aromas Group CEO.

Consumer Goods Boom in Emerging Markets Expected to Outpace U.S.

The Economist Intelligence Unit and research firm Mintel expect consumer spending for fast-moving consumer goods in emerging markets will outpace the U.S. for 2013–2016.

Coral4252

[update] Pantone 'Energizes and Enlivens' with Color of the Year 2019

The color, which "energizes and enlivens with a softer edge," represents the fusion of natural life, Pantone explained.

“Momentum” is designed to introduce new olfactive territories across multiple fine fragrance lifestyle categories and forms, and showcase the creative work of dsm-firmenich’s perfumers

My Interactive, Multi-sensorial Experience at dsm-firmenich's Mind Nose + Matter Exhibition

The immersive, interactive exhibit explored new scents created by dsm-firmenich perfumers through consumer insights from the company's study on "Magic Moments" and socio-cultural trends.

According to Dumski, consumers are turning toward fragrance to provide healing and wellness solutions for mind and body.

Pura's Chief Fragrance Experience Officer Weighs in on Consumer Demands and Evolving Trends

Mara Dumski began her fragrance journey at IFF, where she worked for 25 years.

Under the new research project, the Estée Lauder Companies seeks to decode the neurological connections between fragrance and emotion to drive fragrance product development, packaging innovation, the development of consumer experiences and marketing claims, and more.

The Estée Lauder Companies' New Research Project to Decode the Scent-Emotion Connection

The Estée Lauder Companies seeks to decode the neurological connections between fragrance and emotion to drive fragrance product development, packaging innovation, the development of consumer experiences and marketing claims, and more.

“This is about giving people the chance to connect with scent in a way that’s very intentional, immersive and totally personalized,” said Evin Ellis, director of global marketing and e-commerce.

ScentAir Launches Build-Your-Own Sample Pack for Consumer eCommerce Line

Customers can now sample up to six fragrances from the brand’s collection of over 80 scents.

Report: Emerging Markets to Dominate Top Five Largest Economies in 2020

Euromonitor predicts China will become the world's largest economy in 2017; emerging markets expected to overtake developed countries in their share of global economy in Purchasing Power Parity terms in 2013.

ESOMAR Seminar

"Fine Fragrances and Fragrances in Consumer Products — Using Research for Development and Optimisation” ESOMAR Seminar, London 13-15 November 1991.

Everyone’s a Critic

Are fragrance critics and bloggers good for the industry?

The Creative Edge

There is a great discrepancy between what we know about the creative process, and our ability to use this knowledge to gain a creative edge. First, I would like to look at the ideal conditions that foster creativity in the individual. Then, I will focus on how I try to gain a creative edge in the real world.

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