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Type: Article

Section: Fragrance > Trends

U.S. Market of Flavors & Fragrances

The U.S. flavor and fragrance industry occupies a very important place on the world scene (probably between 25% and 30% world market share). There is much confusion, misinterpretation and misunderstanding concerning its real market size and trends, which is due to an inadequate definition of terms and also to bad research and research methods.

The Worldwide Flavor and Fragrance Industry, 1985-1990

Basic Industry Trends in an Unstable Monetary and Highly Competitive Environment

Basic features, structure, worldwide sales, and competitive situation of the flavor and fragrance industry

Demand for flavors and fragrances is constantly growing because these specialty/performance chemicals are incorporated mostly in consumer and industrial nondurable goods, most of which are everyday necessities, Thus, demand for flavors and fragrance is essentially a derived demand.

Is There A Reason To Wear A Fragrance?

If we treat our products with respect, and motivate professional people to promote sales in a creative way, we can be assured that people will continue to buy and wear fragrance in increasing numbers. They have done it for thousands of years. Why should they stop now? People like to be noticed, remembered, identified, feel euphoric, attractive and considered elegant.

Perfumer POV: An Opportunity to Reinvent the Fragrance Creation Process

Perfumers will have to collaborate and work hand in hand with R&D to innovate and find new notes to replace the restricted and/or banned ones; otherwise they may be forced to try to compose new melodies on a piano missing half the keys.

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Royalty And Fragrance: A Tale Of Two Palaces, Part 1

In our Scent and Spirit edition, part one of this two-part series explores the lush fragrances of the sultan’s court of the Deccan era in India from 15-1700s.

The Nose Is Not My Favorite Organ

Can you begin to imagine those primitive times when mankind was reduced to rubbing themselves with herbs or sticking flowers in their clothes? Now we can rejoice in the realization that there are fragrances in a whole host of products: cleansers for the body and hair, deodorants, skin creams, douches, candles, baths, floor wases, window washes, toilets, air fresheners, lipsticks, insecticides, stationery--the list is long. Yet obviously not long enough, because we are being challenged constantly to make the list longer.

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Non-Alcoholic Solvents in Multifunctional Fragrances

By replacing alcohol as the carrier solvent with biology-based hydrocarbons (BBHCs), it becomes possible to design and manufacture entirely novel multifunctional products that straddle the line between perfume and beauty care while carrying an “all-natural” certification.

Scent-Sational: Eco-friendly Homecare Introductions Boom

Household products making claims relating to environmental sustainability and ethical practices increased nearly 700% globally between 2006 and 2008.

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Fragrance Trends: Global Fragrance -- Not Making Scents

The fragrance industry faces declining sales, increasing competition and a shorter shelf life. Valued at $25 billion last year, the global market for fragrance continues to flounder, with sales increasing at a rate that is slower than the average growth for the industry as a whole (see T-1). Why is this market proving to be such a challenge?

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The Global Fragrances Market – Bringing Fragrances Closer to Consumers

The demand for premium fragrances has bright days ahead, but traditional brands (especially luxury designer brands) will need to adapt to face the growing competition from niche and “indie” players.

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State of Fragrance Through 2018: The Rise of the Niche Fragrance

Niche fine fragrance segment has added more than $240 million to the fragrance market since 2014.

Fragrance Trends

Nevertheless, all of these future trends could be modified because of the development and proper utilization of new synthetic products. Modern perfumery today has no room for the sleepy ways of the past. We are all living in the jet age of fragrance marketing. We are all put to the task to keep pace with this puIsating market.

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Rethinking Fragrance

Years ago, one could say that a great advertising campaign with a sexy or romantic theme would easily lure the consumer to the counter to make a purchase. The cliché that “sex sells” is not necessarily the case anymore. This article compares the olfactive and retail landscapes of then and now, challenges in the perfumery landscape, fragrance and brand DNA, and more.

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Rethinking Fragrance

From consumer discovery to product formats and unusual notes, perfumery is evolving faster than ever.

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Fragrance and Transparency

It is not coming because of any pending legislation, but rather because of a desire from consumers and some consumer goods companies to lift the veil of secrecy from fragrance ingredients.

From calming scents to invigorating fragrance notes, mood- and emotion-forward design is winning over beauty's youngest shoppers.

Fragrance’s Moody Moment

Gen Z and Generation Alpha view scent through an emotional well-being lens; here’s what that means for the category.

Why Home Fragrance?

Why home fragrance ? Because it completes the home environment in the same way personal fragrance helps us complete our own self image. It is time to explore the public’s innate interest in fragrance. Once people become aware that they can choose a fragrance for their homes, they will seek it out and apply the final touch of fragrance to their home just as they do to themselves,

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