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Section: Fragrance > Home Care
Fragrance
WoodWick Candles Launches Precious Metals Collection
The collection includes eight candles inspired by the Earth's minerals.
Fragrance
Top 5 Fragrance Headlines of May 2025
Check out what our readers loved most in the world of fragrance this past month.
Trends
Fragrance Fixatives Market Stays Stable through 2025
Per a recent report, the fragrance fixative market is projected to reach $1.79 billion by 2025, as consumer demand rises globally.
Home Care
5 Key Global Home Fragrance Market Drivers
The market size was $22.89 billion in 2019.
Ingredients
Augeo®: Quality improvement to meet customer needs
Safe, low odor, bio-sourced, readily biodegradable, with low VOC and a certified carbon footprint, Augeo® offers high solubilization power and sustainable alternatives to petrochemicals like DPG, ensuring an efficient solution.
Fragrance
Top 5 Fragrance Headlines of March 2025
Check out our most popular fragrance articles from the past month.
Home Care
The Value of Perfume Raw Materials in Soap
This kind of research can be useful to the perfumer in creating better, more odor stable perfumes. It also can help a company better utilize the millions of dollars spent annually on soap perfumes and receive full value for that money.
Ambient Scent
Evolving Home Care Market Trends According to Aera
During a one-on-one interview, Sandra Barvaux to shared insight into the brand's evolution, collaborations, current exciting trends in home care and more.
Fragrance
Osmo Launches Scent Molecules Through Proprietary AI Technology
The three floral scents are available for purchase in the U.S. and E.U. markets.
Home Care
Symrise Launches Multifunctional Ingredients Collection for Home Care
"Our multifunctional ingredients score points because of their low carbon footprint and their biodegradability in both aerobic and anaerobic conditions," says Tony Bartolini, global category director, Home Care in Micro Protection, at Symrise.
Trends
Green Is Key in U.S. Laundry Chemical Market
In a report from Kline, the company highlighted key trends and markets for the laundry market.
Home Care
Düllberg Konzentra Reveals My Healthy Home Trend Concept
The My Healthy Home fragrance concept color palette solely consists of muted shades designed to exude a sense of well-being.
Fine Fragrance
Spray-Tek Secures Patent for Biodegradable Microencapsulation Technology
The patented process modifies natural biopolymers to create durable core/shell microcapsules with low permeability for higher biodegradability.
Ingredients
Do Your Ingredients Meet the EPA's Safer Choice List?
The EPA has introduced a "Safer Choice" label that highlights products with ingredients it considers to be "safer" based on human health and environmental criteria.
Fragrance
Fragrance Creators Association Adds Keva USA to its Membership
Kedar Vaze, chief executive officer of Keva, said, “Joining FCA enables us to strengthen our engagement with industry peers and amplify our leadership in sustainability initiatives.”
Home Care
Maison Francis Kurkdjian Expands Aqua Universalis Laundry Care Products
Francis Kurkdjian created the scent as a modern, personal interpretation of the very classic eau de cologne with a magnified signature.
Ambient Scent
ScentMatch Expands into Select Walmart Stores Across US
The retail launch includes 18 fragrances total, including nine in-store exclusive scents.
Home Care
Global Candle Market Size to Reach $15.11B by 2030
The market is expected to grow at a CAGR of 6.17% from 2024 to 2030, emphasizing the growing appetite for candles in a myriad of forms.
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