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Section: Fragrance > Home Care
Manufacturers are investing in novel and high-performance ingredients to meet consumer demand.
Perfume Ingredient Market Projected to Reach $11.4 Billion by 2032, Says New Market Report
Consumers are seeking premium formulations and spending more on their personal care products.
Jul 14th, 2025
Organizations from across the flavor and fragrance industry have been working to secure essential status, maintain the supply chain and ensure regulatory standards are met.
Life as We Know It: Creating the New Normal in the Age of COVID-19
Where do we go from here? We gathered insights from industry organizations on everything from navigating new regulations to sparking creativity in crises.
Jun 2nd, 2020
Recent holiday scents include a Glasshouse fragrance collection, Amaffi perfumes, Literie candles and more.
Deck the Halls with Recent Holiday Scent Launches
See the latest scents from brands including Glasshouse, Amaffi, Literie, Bath & Body Works and L'Occitane.
Nov 14th, 2022
Pura director of Fragrance Development, Hope Freeman discusses iconic scents for the seasons, timeless fragrances and her journey to the industry.
Pura's Hope Freeman Talks Timeless & Holiday Scent Trends
Freeman also shares her outlook on the future of fragrance, her journey to the industry and more.
Nov 3rd, 2023
Each candle is hand-poured into custom kiln-dried clay vessels and burns for 60 hours.
Courtney Cox’s Homecourt Debuts Candles and Hand Cream
All Homecourt’s products feature one of four signature scents, Cece, Steeped Rose, Neroli Leaf and Cipres Mint Chinese.
Apr 12th, 2022
The starter kit from Below 60 includes a plug-in diffuser and three oils.
Hilary Duff’s Home Fragrance Brand To Join QVC
Founded in 2021, Below 60 creates cruelty-free home fragrances, including fragrance diffusers and candles.
Apr 25th, 2025
The My Healthy Home fragrance concept color palette solely consists of muted shades designed to exude a sense of well-being.
Düllberg Konzentra Reveals My Healthy Home Trend Concept
The My Healthy Home fragrance concept color palette solely consists of muted shades designed to exude a sense of well-being.
Sep 5th, 2023
Unilever is investing €100 million to build in-house, digitally enabled fragrance design and creation capabilities.
Why Unilever is Building an In-house Fragrance House
The company is planning to recruit expert perfumers in the United Kingdom, United States, and India to work across the global portfolio of brands.
Nov 25th, 2024
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Multidimensional Fragrances at Home
How the technical, hedonic and cost factors of the laundry and home care categories are changing the way fragrances are developed.
Oct 24th, 2014
The laundry collection from Homecourt includes a laundry concentrate, linen spray and laundry fragrance oil.
Homecourt Launches Laundry Collection
The collection will be available in three of the brand's signature scents.
Mar 19th, 2025
Floramelon (2)
Hangzhou Grascent Co., Ltd.'s Floramelon
Sep 1st, 2024
The Best Supply Performance 2010 is awarded to Symrise. From left, Burkhard Jäger (Symrise), Bertrand Conquéret (Henkel) and Holger Winkel (Symrise).
Firmenich, Symrise Recognized by Henkel
Awarded for supply performance at American Cleaning Institute's Annual Meeting and Convention
Jan 26th, 2011
The ripple+ Home REED Diffusers are available for purchase on the brand’s website for $50 per diffuser.
ripple+ Home Launches Reed Diffusers
The collection includes six fragrances made with natural ingredients and hand-blown glass bottles.
Apr 16th, 2025
Approved by Ecocert, Diptyque’s La Droguerie eco-friendly cleaning line is available in Cedarwood Perfumed Ceramic, Dishwashing Soap with Orange Blossom, Leather and Wood Care Lotion with Beeswax, and Multi-Surface Cleaner with Vinegar; courtesy of Diptyque.
Latest Developments In Home Care & Laundry
Sophisticated scents and iconic scents outside of the home care category are spilling into cleaning products, dish care and fabric care.
Nov 1st, 2023
This month's 'Perfumer Notes' column is penned by Pierre Bénard on tuberose.
Perfumer & Flavorist+ November Issue Fragrance Highlights
Only fancy the fragrance pieces? No problem, here are the highlights!
Nov 4th, 2022
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Cool, Fresh, Crisp, Minty, Herbaceous—Frescamenth!
Oriental Aromatics brings you a refreshing burst of clean energy with Frescamenth AB19008.
Dec 1st, 2020
Skylar's line of hand sanitizer.
Skylar Unveils Soothing Hand Sanitizer Line
The hand sanitizer line is being released in three different scents.
Sep 15th, 2020
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Scent and Efficacy in Home Care
Learn more about the dynamics driving innovation and growth in global fragrance formulation and application in home care, laundry care, air care, dishwashing and surface cleaners.
Aug 19th, 2015
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