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Section: Fragrance > Ambient Scent
Fragrance
The Fragrance Foundation Announces Finalists, Winners of 2025 Awards
The winners will be announced at a ceremony on June 6, 2025.
Fine Fragrance
OCTAVIA MORGAN Los Angeles Emphasizes ‘Thoughtful Formulation, Transparency and Sensory Experience’: Q&A with CEO, Creative Director
A member of the 2023 cohort of Ulta Beauty’s MUSE Accelerator program, Octavia Morgan built her brand to include signature blends and clean ingredients.
Fragrance
Air Wick Reveals Vision Board Collection with Lindsay Hubbard
Hubbard created a collection of vision boards for everyday hosting occasions.
Fragrance
Hilary Duff’s Home Fragrance Brand To Join QVC
Founded in 2021, Below 60 creates cruelty-free home fragrances, including fragrance diffusers and candles.
Fragrance
Dossier Announces Retail Expansion into CVS Pharmacy Stores
The brand will begin its expansion with eight best-selling fragrances.
Fragrance
ScentAir Introduces Three New Sustainable Fragrances
The Sustainable Fragrances line uses exclusively essential oils and sustainably sourced, naturally derived and upcycled ingredients.
Fragrance
ZEYA Introduces Portable Diffuser, Four New Scents
The compact, battery-powered diffuser uses a proprietary fan system, and the collection includes four new functional scents.
Fragrance
Slatkin + Co. Launches Spring Collection with Elton John
The second collaboration comes off the success of the pair's holiday candle collection, which sold out in minutes.
Fragrance
IFF Opens Dubai Creative Center with Perfumery Art Studio
The Dubai Creative Center will feature a perfumery art studio for co-creation with customers.
Fragrance
Givaudan Introduces Reimagined Zap Odor Control Platform
The Zap platform targets specific malodor problems with dedicated technologies based on regions, climate and consumer needs.
Fragrance
The Fragrance Foundation UK Announces 2025 Awards Finalists
The winners will be announced at an award ceremony on May 8, 2025.
Fragrance
ripple+ Home Launches Reed Diffusers
The collection includes six fragrances made with natural ingredients and hand-blown glass bottles.
Fragrance
WoodWick Candles Launches Precious Metals Collection
The collection includes eight candles inspired by the Earth's minerals.
Fragrance
Top 5 Fragrance Headlines of March 2025
Check out our most popular fragrance articles from the past month.
Fragrance
IFF Announces Science of Performance Program
The consumer-centric suite focuses on three scientific tracks to control fragrance release over time.
Fragrance
LUZI Announces Promotion of Four Perfumers to Principal Perfumer
These perfumers have become "pillars" in the family-owned fragrance house, according to the company's press release.
Fragrance
Dalian Talent Group Announces Five-Year Partnership with French Connection for Candle, Home Fragrance Collection
The debut collection is currently available across the United Kingdom, Europe, India, North America and the Middle East and online.
Fragrance
BORNTOSTANDOUT to Launch in Selfridges in UK
The Korean brand, which received Series A funding from L’Oréal, will be distributed in the UK by Phoenix Beauty.
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