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Section: Fragrance > Ambient Scent
ScenTree offers the combined scent of a Christmas tree, scents of cooking, cocktails and more.
Ulta-Lit Tree Company Launches ScenTree Diffuser
ScenTree offers the combined scent of a Christmas tree, scents of cooking, cocktails and more.
Oct 20th, 2022
Designed to drop into packaging, Aroma-Can is intended to produce a pleasant aroma made to mask unwanted odors in products.
Airnov Announces Aroma-can Strawberry and Mint Scents
Designed to drop into packaging, Aroma-Can is intended to produce a pleasant aroma made to mask unwanted odors in products.
Aug 30th, 2021
Ingrid Nilsen launches holiday candle collection. Photos: Instagram.
Ingrid Nilsen Launches The New Savant Fragrance Studio
The former youtube influencer has co-founded The New Savant to create her own line of fragrances.
Dec 3rd, 2020
Each single pack of wax melts features 12 melts with over 36 hours of fragrance time.
ScentMatch Launches Home Fragrance Brand at Walmart
The collection features nine scents, inspired by designer fragrances, in flame-free wax melts.
May 1st, 2025
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New-Age Ambience: The Topics Spearheading Ambient Scent Development
Journalist Eddie Bulliqi spoke to Sozio marketing manager, Kristyne Chaparro, to further discuss the thoroughly modern trends driving the air care market.
Jan 2nd, 2020
Scent Lab provides a fragrance guide with recommended blends and a scent quiz to help customers find their preferred blend.
Scent Lab Launches Just Beachy Summer Collection
Scent Lab provides a fragrance guide with recommended blends and a scent quiz to help customers find their preferred blend.
May 19th, 2022
Scentbird and Drift will maintain their separate subscription models with a bundled offering set to debut next year.
Scentbird Acquires Drift Car Air Freshener Subscription
Known details include Scentbird and Drift will maintain their separate subscription models with a bundled offering set to debut in 2023.
Oct 31st, 2022
The set includes Pura's Smart Home Diffuser and two Caswell Massey fragrances inspired by Yellowstone National Park.
Pura x Caswell-Massey Collab on Yellowstone Smart Diffuser Set
The set includes Pura's Smart Home Diffuser and two Caswell-Massey fragrances inspired by Yellowstone National Park.
Oct 6th, 2021
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Over 3500 P&G Products are now Included Within SmartLabel
"The addition of these products is indicative of P&G's transparency goals—previously announced via Ambition 2030—"to help people make informed choices by providing ingredient information in a way that is clear, reliable and accessible."
May 21st, 2018
Aera At Mini Diffuser Wall White (1)
Home Care Scent Trends Shifting Toward Gourmand Notes & Natural Escapism
An industry expert weighs in on evolving consumer demands, the growth of AI, and emerging technologies in the home care segment.
Oct 2nd, 2024
The reusable scent cartridge has nine base scents that can be used to create multiple combinations and variations.
OVR Debuts First Spatial Scent Technology for the Metaverse
The patented microtechnology is designed to create nano bursts of scent without heat or fans.
Jan 4th, 2023
The Apotheke x Shake Shack Burger & Fries Candle Duo uses Headspace technology, ScentTrek from Givaudan, to create the candles.
Apotheke Collabs with Shake Shack on Candle Duo
The Apotheke x Shake Shack Burger & Fries Candle Duo uses Headspace technology, ScentTrek from Givaudan, to create the candles.
Jun 16th, 2022
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It’s in the Air: ScentAir Launches Marketing Management Tool
The platform will allow users to remotely manage multiple scent devices and customize scent marketing strategies.
Oct 17th, 2018
Founder, Monisha Edwards, is on a mission to tackle mental health issues with products designed to de-stress environments.
Scent & Fire Fragrance Company Promotes Self-care for Mental Wellness
Founder Monisha Edwards is on a mission to tackle mental health issues with products designed to de-stress environments.
Feb 15th, 2022
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Air Care: How Scent & Strategy Combine to Expand Category Growth
Looking ahead for 2020 and beyond, expect to see fragrance fueling the air care category in four essential areas: malodor control, wellness positioning, limited editions, and vehicle care.
Aug 30th, 2019
The collaboration is designed to combine the technical and regulatory abilities of OnScent with Ascents Labs' research and development in the field of clinically-validated wellness scents.
OnScent and Ascents Labs Launch World's First Clinically Validated Scent Wellness Platform
The collab is designed to combine the technical and regulatory abilities of OnScent with Ascents Labs' research and development in the field of clinically-validated wellness scents.
Jul 6th, 2023
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Kline Study Finds Home Fragrance Market in the Strongest Position Yet
According to a study by Kline, the U.S. home fragrance market is in one of its strongest positions with the strongest growth since 2010 in 2015.
Jul 28th, 2016
The collection includes four scents inspired by flowers found in English gardens.
Scentmate by dsm-firmenich and Sowvital Launch Flower-Inspired Candle Collection
The two brand collaborated with fragrance consultant Isabelle van Ingen to develop four scents.
Dec 16th, 2024
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