Ultra International Names Beatrice Favre-Bulle as Chief Development Officer

Apr 25th, 2023

Set to be based out of Paris, Beatrice Favre-Bulle will oversee the development of technical projects, expand the scale of sustainability operations and launch new marketing initiatives.

Pexels photo by Tara Winstead

Ultra International has tapped Béatrice Favre-Bulle as the chief development officer. Favre-Bulle previous spent more than two decades at Symrise, with her most recent position being the vice president of Scent & Care.

Based out of Paris, Favre-Bulle will oversee the development of technical projects, expand the scale of sustainability operations and launch new marketing initiatives.

As head of the Perfumers’ Palette, Favre-Bulle has also participated in numerous field trips to discover the cultivation and processing of iconic ingredients, thus understanding the challenges of a sustainable supply chain for naturals. These visits to plantations and extraction units form an experience that is very closely related to Ultra’s core competences.

A constant association with perfumers has led Favre-Bulle to a deep understanding of technical formulation requirements such as performance, stability, and safety of fragrance compositions. A strong advocate of personal connections, Favre-Bulle likes to interact with perfumers and customers in privileged gatherings to foster creativity.

Favre-Bulle shared, “Smelling still remains the best model to gather profound comprehension of a product and process.”