Fashion brand Vera Wang announced the launch of Vera Wang LOVE, a new fragrance available exclusively at Ulta Beauty. This fragrance is Vera Wang’s latest entry in the luxury fragrance market.
“The Queen of the Night flower has always fascinated me with its rare, radiant beauty,” said Vera Wang. “This fragrance captures that same magical essence — bold yet refined, mysterious yet inviting. It embodies my vision of romanticism with a modern edge.”
Stefano Curti, chief brands officer at Coty, added, “We at Coty are proud to expand Vera Wang into the luxury fragrance space with this innovative launch. Vera Wang LOVE combines high-concentration oils with unexpected ingredients for a long-lasting, uniquely unforgettable scent. It’s a beautiful expression of the romance and sophistication that define the Vera Wang brand.”
Vera Wang LOVE is currently available on Ulta Beauty’s website, with a launch in select stores on May 18, 2025.
Fragrance Highlights
Top Notes: Mandarin essence, pink pepper, blackcurrant accord
Heart Notes: Queen of the Night, Indian tuberose absolute, Indian jasmine, sambac absolute
Base Notes: Ambrose, vanilla accord
