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Section: Fragrance > Trends

Fragrance Market Results and Outlook

Fragrance market contraction to continue multi-year, growth in celebrity scents, uncertainty in naturals/organics

Market Intelligence: US Women’s Fragrances

Youth consumers become the targeted fragrance users

The spring fragrances range from florals to citrus for debut the essence of spring.

Fragrance Round Up: Spring Launches

Spring-time means swapping out those winter scents with a lighter, more floral fragrance.

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Fragrance Outlook: Noir to Niche

From “black” fragrances to limited-edition scents, the future of perfume lies in the unique and surprising. drom fragrances’ Tribeca (New York) fine fragrance studio is unique for a number of reasons, including its open floor plan and perfumers’ bar—a sort of shared work space that encourages interaction among noses.

Image Credit: © 2018 Alasdair McLellan

Marc Jacobs Introduces Latest Fragrance

Marc Jacobs has released Daisy Love Marc Jacobs, a feminine gourmand fragrance with notes of cloudberries, daisy tree petals and a blend of musks and driftwood.

Perfumer & Flavorist 2008 Flavor & Fragrance Leaders

The big news on last year’s Flavor & Fragrance Leaders list was Firmenich’s purchase of Danisco’s fl avor division. The year before that, it was Givaudan’s purchase of Quest. At press time, rumors are again making the rounds regarding another potential merger within the top tier of F&F.

What Makes a Successful Fragrance Launch

I like to think that we do the same. But one thing is sure: we couldn’t have done it without the perfumer. Time and again, perfumers take our words and descriptions and purple prose and give them life, For that, we are very thankful.

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Fragrance Marketing: Translating Creativity into Success

Our next topic is a very intriguing one. Which is more important to the success of a fragrance ?... The skills of the creative perfumer, the skills of the marketing department, or, are they equally important?

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Point of View: Natural Fragrance Ingredients

Perspective on the trends and challenges that the natural fragrance ingredient industry have to face.

NPD's data has revealed resilient sales for fragrance in 2021.

Fragrance Boomed During Mother's Day 2021

Per NPD, fragrance sales grew 33% compared to pre-pandemic 2019.

Photo provided by Amkiri

Visual Fragrances: The Latest Application Trend?

Fragrances are no longer just for the nose. Amkiri Ltd has released a patented visual fragrance, in the form of a crème-like ink for the skin.

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Jean Blanc Releases Toujours Rose Fragrance

Created by Alpha Aromatics and Gynex Fragrances, the Toujours Rose fragrance is a fresh and floral scent for women.

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L'Oréal Commits to Disclosing Fragrance Ingredients

Following a U.S. PIRG petition that received over 6,000 signatures, L'Oréal has announced plans to disclose fragrance ingredients for its products.

Photo provided by Parlux Fragrances LTD

Kenneth Cole Launches Customizable Fragrance Collection

After fifteen years, Kenneth Cole has launched Kenneth Cole for Him and Kenneth Cole for Her, along with a line of fragrances to be layered with the two scents.

SC Johnson Announces Exclusive Fragrance Palette

Palette provides a comprehensive list of its ingredients, available for consumers.

2011 FiFis Celebrate Fragrance Winners

Fragrance industry recognizes a range of honorees at 17th annual ceremony

Freedonia Releases Flavors & Fragrances Forecasting Study

Shows increasing market demand for flavor and fragrance products, particularly natural options for food, cosmetics and toiletries, and air care through 2014 and beyond

Fragrance Market Smelling Sweet in Brazil

Euromonitor looks at the growth possibilities for the premium fragrance market in Brazil, urged on by the Internet and lower unit prices.

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